"The negativity that surrounds UAT is surprising. When a store system goes wrong it happens in front of your customers. Some companies prefer to take a risk but that's a shortsighted view. It's not just that one change they need to consider - it's the implications and 'knock on' effects …

"Trust is everything; these guys know the retail environment intimately. They have a great pool of talent in their UK and India Offices which Reiss can call upon to cope with the peaks of activity and project work. They work as an ‘extension’ of my IT team, as one. We …