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Pearlfisher is an independent creative business made of the definitive partnership of Futures, Strategy and Design. They build the most desirable brands - Challengers & Icons - brands that are paving the way now and those that will be loved forever. Based in London, New York, San Francisco and Copenhagen, they share a single philosophy and unique expertise that enables them to most effectively bring their collective talent and experience to every brand. They form partnerships with their clients all around the world through three areas of focus - Futures, Strategy and Design - working separately and together to harness change, express meaning and make impact.
“I think the new design was likely the number one reason that the brand was able to turn itself around; it changed the brands equity and its fortune.”
"We're shifting perspectives of skincare, and Pearlfisher has given us a design that not only communicates the current offer beautifully and effectively, but moves the needle of the entire language …
"Our customers can now choose to have Zizzi wherever, and whenever they want! We’re so excited to see the new structures flourish in the marketplace and propel our brand forward."
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