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Opticks Case Studies

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  • Reference Rating
    4.7 / 5.0
    Customer References31 total
    About

    Anura is an ad fraud solution designed to improve your campaign performance by accurately exposing bots, malware, and human fraud in real-time. Anura’s solution mitigates ad fraud allowing advertisers to invest more resources towards growing their business. The Anura solution works to eliminate false positives by only marking visitors as fraudulent when it is 100% confident the visitor isn’t real. Benchmarked against validated conversion data, Anura is able to ensure the accuracy and thoroughness of the solution. Anura also offers the most detailed analytics dashboard to provide the proof of fraud. With a combination of machine learning and experienced engineers, Anura can detect even the most sophisticated fraud techniques in real-time.

  • Reference Rating
    4.7 / 5.0
    Customer References57 total
    About

    Integral Ad Science is a global leader in digital media quality, ensuring that ads are viewable by real people in safe and suitable environments. IAS makes every impression count, ensuring that ads are viewable by real people, in safe and suitable environments, activating contextual targeting, and driving supply path optimization. Their mission is to be the global benchmark for trust and transparency in digital media quality for the world’s leading brands, publishers, and platforms. They do this through data-driven technologies with actionable real-time signals and insight.

  • Reference Rating
    4.7 / 5.0
    Customer References59 total
    About

    Spider AF is an ad fraud detection tool that detects, blocks, and protects web ads from invalid clicks and conversions. With centralized fraud management and advanced automation, advertisers can easily detect fraudulent activity across published ads. Spider AF provides full digital advertising transparency, allowing advertisers to track ad placement, identify fraudulent behaviors, and analyze clean - fraud free data.

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