"One thing that is consistent about Pure Sweat is that we are all ‘masters of client care.’ We love our community. We love our clients. When they feel good, we feel good."

"I was able to take my business from a part-time passion, barely making a profit, to a self-sustaining business with generous profit margins."

"Messenger[ai] puts a bow tie on the business - it helps wrap up loose ends. All those people we can’t reach we can finally engage in an organized and effective manner."

“We wanted to open our first gym, and our goal was to have around 800 members, Now we’ve got five gyms and are close to around 15,000 members. We’ve got a couple of hundred staff as well.”

"Without having that entry data that Mindbody starts with, we would never be able to filter into a layer in the additional data that are telling us how athletes are improving performance."

“They actually get really excited the night before. They feel excited to see this is what we're doing.”

“I needed to bring the same feel and structure of our class with a strength component and a circuit component, but just tailored to fit your kitchen or living room.”

“Having marketing support on [Booker] is very easy to learn. I love that it’s easy to track and to see where we’re at and where our customers are."

"The great thing about Pilates is you can do it at all different parts of your life."

“Mindbody has helped our entire franchise community to scale.”

“A key component of managing that many appointments is online booking—it’s critical.”

“If you are trying to take care of a client, you’re having a great conversation with them and the phone is ringing, and it’s ringing, and it’s ringing. You don’t really want to have to worry about stopping what you’re doing and cutting off somebody mid-conversation, mid-transaction.”

“All of our clients love Bowtie because there is a freedom to book an appointment whenever they want, wherever they are.”

“I use the business app every day, just to see what sales are like at every studio. It’s just another easy way for us to look.”

“Bonnie and I were both working in the fitness industry, And we kind of lost our fire within us to get out of bed every day to go work out the way that we used to before we had our children.”