"We were trying to find something that was more about us and less about the platform we were using."
“It didn’t seem fun or interesting to have my courses on one platform, a separate website for my blog and podcast, and juggle Facebook in the middle of everything. Then I thought about adding a forum to my website, but when I saw the resources it would take and what the result would be, I knew it would feel old and janky.”
“We knew our virtual conference needed to be even more participatory and two-way than an event in real life. It couldn’t just be a content dump in a live online forum, or (gasp) an attempt at a virtual panel. Instead, this needed to be the kind of experience where attendees could build relationships with each other, have great side conversations, and participate in surprising and unexpected ways that were better than a physical event."
“During my podcast I impulsively, stream-of-consciousness said, ‘Hey I'm thinking about doing these online coaching and accountability groups and I'll have more information for listeners next week.”
“We're a safe place to talk about things that nobody else in our lives understands.”
“We’re trying to show people how they can become financially free without risking it all in the stock market. And we’re trying to be their coaches and show them the path to securing financial freedom not only for now, but for later in life too.”
“Part of my job was to make cake pops. This was super basic stuff: sprinkles, drizzle, that kind of thing. But I had so much fun with it. And it made me realize that I had lost touch with my creative side.”
“They basically said, ‘You create the course and we’ll sell it,’ but they never sold it. It was rough because it was a lot of work. But afterward, I thought, ‘I need to do this on my own."
“That was my introduction to parenting. Starting a business. Trying to get revenue. Trying to be a good husband. Trying to be present for the kids. It was a unique set of pressures that I had never really experienced before. And it was incredibly stressful.”
“At the end of every eight-week course, people would say, ‘Wow, that was so cool. That was transformative. Now what.”
"We started with the Business Plan on Mighty Networks. But found there was a disconnect as we didn't have our own branded apps, so people had to work harder to find us."
“I help creative professionals create sustainable, resilient, creative lives where we’re doing work that we intend to be doing and to make sure that what happens in our week includes the most important projects in our lives, so that we can put our creative work front and center and do the things that really matter to us.”