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“Using Merkury to identify the shoppers on our website has proven to be very meaningful to Arhaus from a ROAS standpoint. We achieve the same level of sales when mailing to much larger universes at a much larger cost. In today’s environment, incremental acquisition opportunities are hard to come by, and being able to tap into a highly qualified universe of previously unknown shoppers, identify them by their name and address, and continue the conversation with them via direct mail is critical for our brand.”
“Merkle Response rose to the challenge and has continued to provide a consistent level of responsive service that has supported our efforts to deliver on our “Donor First” promise across the organization. They are a valued partner that we count on to help delight our donors and help us maximize our direct mail fundraising results.”
Performics has a legacy of innovation. Founded in 1998, Performics, then Dynamic Trade, launched its CPA/CPL-based Affiliate Network that focused on Web traffic monetization via direct response vehicles. Performics continued to expand their offerings, paid search (SEM) practice in 2001 and their search engine optimization (SEO) practice in 2003. In 2004, Performics was acquired by DoubleClick, which became part of Google in 2008. Google sold Performics to Publicis Groupe in late 2008. For more than 15 years, Performics has redefined performance marketing by using data, technology and media in novel ways. An award-winning global player in search, social, display and affiliate channels, Performics hire smart people in the disciplines that move business forward.
iProspect is the trusted global partner in developing customized, performance-driven strategies that transform consumer intent into action and drive conversions. iProspect’s offerings span the full spectrum of performance marketing including paid and natural search, performance display, content generation, analytics, social media management, and structured data and feeds. iProspect’s client list spans many industries and includes Fortune 500 companies such as General Motors, adidas, Neiman Marcus, American Express, Mandarin Oriental Hotel Group, The Gap, Disney, and others.
360i is an award-winning digital agency specializing in search engine marketing, social media, mobile marketing and web design and development.
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