Installation is fast and easy, customer support was very knowledgeable. The tech support department understands my needs and is able to assist quickly in resolving my questions. After 30 days of using the Channel Management software application, what I have seen so far, is that the tool does save time, enables you to be selective about the products shown on each channel and it does eliminate low end product items that eat up your funds that generate very little in the way of sales. It also enables you to target certain products to the different audiences that shop on each channel. Plus it enables you to quickly begin selling on new channels without a lot of start-up work. Eventually it will enable you to determine whether a channel is generating the sales anticipated and, if not, to change your marketing strategy for that channel.

When I first came over to do search marketing at Goedeker’s SuperStore, we were using a pricey platform that just wasn’t cutting it for our Keyword Control efforts. We searched high and low to find a company that could get us exactly what we needed done, at a reasonable cost. Enter MerchantAdvantage. At first I was a little apprehensive to tackle a new, foreign application, but customer support was outstanding and spent hours on the phone with me showing me step by step directions on how to make our account perfect. It was a seamless transition. I am now a whiz at the application, and can make thousands of changes instantly with just the touch of a button. We were even able to create an entire new strategy for our PLAs, being able to break them down to the product level for better bid management. We were originally just looking for a company to help with our Google efforts, but to our amazement soon found out that MerchantAdvantage could help us across all the shopping channels and marketplaces. Feeds that took literally sometimes an entire work day to manually create and edit were now all hooked up to our back-end for us to push out either at the click of a button, or on any automated schedule we wished. ROI has improved drastically since the transition, and I can now spend my time doing other important aspects of my job rather than having to worry about updating a data feed. On top of all of this, weekly phone meetings were set up with a specialist who gives suggestions to help improve our marketing efforts in any way possible.I would fully recommend MerchantAdvantage to absolutely any company who utilizes any form of online paid marketing.