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“Meltwater works closely with their customers and HASSELL use Meltwater as an extension of the team. We’ve always had a very transparent relationship and I feel like Meltwater really knows what we want to achieve as a communications team but also as a practice.”
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"My experience with the Meltwater Team has been great; they are hands on with us when we need them to be. Anytime we need something done, it's done immediately. Nadine (Client Success Director) follows up with us, and we feel taken care of."
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"We have been a happy Meltwater client since 2016. It's great to have a single solution that does it all, where we can monitor print, online news and social media, as well as send out press releases - all at a very fair price."
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"Social listening helps us better understand whether key messages are resonating or becoming lost in the noise. The best way to increase engagement with our audience is to focus our communications around topics that our audience deem important. In 2013-2014 Pride grew by 135%, from 2014-2015 growth peaked to 215% …
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"What you put out from a PR point of view needs to be tracked and measured. Before Meltwater, we were using a competitor but found that is was time to move into a more digital operating company. Now, with Meltwater, we are able to get accurate publicity reports, gain valuable …
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"It's a platform that does everything that I need! It's not too difficult and onerous for me to use. Having the newsletter functionality is a real bonus. I used to spend hours selecting the articles that were relevant to us and that were not. Whereas with Meltwater, it takes me …
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"Having unlimited searches was great as we could track all our key messages and see which resonated best with the audience. This allows us to focus better and plan campaigns that will the press and our audience want to engage with."
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“We changed the content of what we post based on enquiries we receive. We monitor what the target groups want to see/read from us, then we adapt our contact strategy accordingly. This means that we reach the target groups more accurately. With the Meltwater tool, it is much easier for …
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"There were multiple tools that was previously pitched to me, but they do not provide that same warm fuzzy feeling that Meltwater does. One of the key needs for me is the Social Listening. With the Meltwater system, I get these insights regularly. Additionally, I can also access daily news …
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"Meltwater helps us answer the question: how can we ensure that the content we're producing is relevant to what people want to know about Kubota?"
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“Meltwater Explore’s ability to monitor TV and radio is huge. Add in the social tools, and this is what drove us to say let's try this out and see where it goes. I worked closely with my service rep to get up and running. Since then, we’ve been getting real-time …
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"One of the most useful features of Meltwater's online media monitoring tool is the reach metric. We're able to view reach for our target publications, rather than generic reach across any and every publication that mentions our company. This makes data much more relevant to us and our goals."
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"I learn a lot from what our competitors are doing and draw inspiration from their approach. Without Meltwater's tool, it would have taken a long time to find what's written about Hyper Island and our competitors."
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"One of the major advantages of using Meltwater is that we always have an enthusiastic, solution-oriented and dedicated account manager we can turn to. This means a lot for us."
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"My favourite feature is the morning report. In one glance I can see all our mentions in the media and can use different Meltwater dashboards to analyse the quality, potential reach and value of our media coverage."