MassMailer team was looking for a solution to bypass the email limitations in Salesforce CRM. After realizing that there is no native solution available in the market to comprehend their needs, they decided to build their very own solution. Hence, the birth of MassMailer. It was their inhouse mass email solution on Salesforce which eventually solved the same problem for many of their customers. Today, MassMailer is the most effective email solution on Salesforce.
“We are a membership based company. If we can’t reliably and effectively communicate with prospects and leads and understand how they’re interacting with us, our sales and marketing processes aren’t as effective and that has a big impact on future revenue opportunities.”
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