“The Formula 1 Australian Grand Prix is Australia’s largest pop-up event, meaning everything you see in photos and on the broadcast is a temporary structure. With hundreds of thousands of fans attending the venue annually, managing traffic flow and helping fans navigate the circuit, while showcasing the hundreds of activations and points of interest, has always been a challenge. The digital circuit plan and its integration into existing digital and physical infrastructure helped elevate the customer experience in 2022. It ensured fans were better connected and gave us another avenue to speak to those who attended, helping promote all the amazing on and off-track activities, along with the world class hospitality facilities available around the Albert Park Grand Prix Circuit.”
"With up to 16 two-sided digital directories per property, we're pleased to deliver unprecedented opportunities for stores and brand partners to share their messages with shoppers at Macerich's market-leading malls. These responsive, easy-to-use directories will be a magnet for shoppers as well as a great new tool for our retail partners."

infsoft GmbH is located in Großmehring near Ingolstadt (Germany). It has been offering solutions in the area of indoor navigation, indoor analytics, indoor tracking and location based services since 2006. Besides the development of all-in-one solutions for major clients, infsoft offers scalable Software Development Kits (SDK), which lets developers integrate their key technologies into third party applications. Frankfurt Airport, Vodafone, Swiss Federal Railways (SBB) and Daimler are among their long-standing clients.
Phunware is the pioneer of Multiscreen as a Service (MaaS) – the only fully integrated services platform that enables brands to engage, manage and monetize their anytime, anywhere users. Phunware has introduced category defining experiences that challenge the outer limits of the most advanced multiscreen devices for the world’s most respected brands.
IndoorAtlas is transforming the way people will be looking for indoor navigation. IndoorAtlas’s patented magnetic technology uses natural anomalies of the geomagnetic field to pinpoint locations indoors. IndoorAtlas is the world leader in providing solutions to developers to build location based apps and scale their plans globally. Headquartered in Mountain View, CA and Oulu, Finland.











