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"We needed first-party data, like the raw data from our actual viewers. And Mailchimp has been a good way for us to effectively reach out to them and collect that."
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"When we look at the lifecycle of a customer, our return rate is pretty high for our industry. People come back and shop repeatedly with us. They shop for themselves; they shop for gifts. And they reward us with their attention."
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“Mailchimp has essentially been our 6th man, and we’re only a team of 3. It’s allowed us to reach our customers (without having to do it manually) and customize everything so it feels intimate and personal.”
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“We've gotten a lot of new customers and new emails from having a pop-up form on our site, and those people have turned into repeat customers. That's really helped us grow our customer base a lot more quickly than we otherwise would have been able to.”
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"There's such a rich community of artists living around us. We gather them and put them onstage together so that the audiences can experience what we get to experience regularly."
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“As a brand new startup, we used Mailchimp's website builder to get our story and business online quickly and easily. This intuitive builder makes trying out new ideas and adding updates straightforward and uncomplicated.”
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“Mailchimp's GDPR resources helped us and our clients understand and prepare for the biggest shake-up in data law in over 20 years. Plus, the GDPR-friendly signup forms were an absolute breeze to use.”
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"Mailchimp is an excellent service to send campaigns and stay in contact with clients and prospects. Reports are great and being able to resend to unopened is fantastic! Highly recommend!"
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“The struggle has always been to turn social traffic into sales. When we were first thinking through this problem, we thought, like a lot of people—if social media traffic to a site didn’t lead to a sale, that was a failure to us.”
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"If something’s not working, you don’t take it personally. You make it better."
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"The 2 big figures are revenue and per-campaign revenue. But we’re also looking at clicks-per-unique-open, and that’s a little stat very few people look at. We’ve found that’s a much better indicator of engagement."
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“Utilizing all of Mailchimp’s resources—and combining them with all the data power we have from WooCommerce—has driven the evolution of our email marketing program.”
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“Focus on building really great content. Because in the end, content is what keeps people on your list.”
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“We’re still a small company, and putting us on the same level as Ford gives us access to a lot of different products or brands. Another business might see the campaign and say ‘Wow, we want to work with Patasbox.’”
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“The world is an ever-fluctuating space and nothing seems to be permanent anymore. So be nimble, be agile, and have a team that you really, really love working with.”