29 Upland Localytics Testimonials

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  • "We chose Localytics over Google Analytics because it makes it so easy to measure all our acquisition efforts across channels for both iOS and Android. With Localytics, we optimized our offline and online user acquisition strategy by combining data from a full suite of ad networks and tracking partners."

  • "Localytics is spectacular at capturing behavioral data because it is lightweight and easy to code into your app. Sending in-app messaging campaigns that target people based on their in-app behavior and profile information helps us drive mobile revenue."

  • "Localytics Marketing pays for itself. Customized in-app messages are huge for promoting sales on back issues, free trials on subscriptions, and driving users to free advertiser-sponsored content."

  • "With a rapidly scaling business and user base, we urgently needed to improve the efficiency of our data processing and analysis, and to future-proof our data infrastructure for continued growth. Localytics Direct Access allowed us to scrap a large bulk of the high-cost ETL process we were managing, enabling us …

  • "Engaging our customers through mobile is at the top of our priority list, and we consider push messaging an important component of our communications strategy. Localytics gave us the platform we needed to understand our customers at a granular level and communicate with them in a targeted way with push …

  • “Implementing Localytics hasdramatically improved the waywe collaborate at BackflipStudios. Anyone is now ableto grab the data they needbecause it is easily accessiblethrough the dashboard, andI can allocate my time moreefficiently.”

  • “Acquisition, app usage, and marketing are all part of one customer journey. Localytics was the only solution that captured all this data inone place, and gave us the marketing tools to make an impact at every stage.”

  • “Localytics takes the guess work out of our app strategy. With every interface update, it’s easy to understand what’s working and what isn’t. The insights we get from Localytics are helping us make an app that kids love and parents trust.”

  • "Localytics is an invaluable tool for our marketing, engineering, and product teams. We use Localytics dashboards during our company meetings and we can track product flows and get to a level of granularity that our previous analytics solution didn’t provide."

  • "One of our core values at Jana is to ‘measure it.’ When building our products, we often come across questions that have many possible solutions, and we seek out ways to test and validate our hypotheses. In this case, there were many possible times to send a re-engagement push notification, …

  • "We’re excited to use Localytics’ predictive analytics and predictive marketing capabilities, because we want to be one of the most innovative players in the mobile ecosystem."

  • "Before, we assumed things about why users churn, and based our targeting on those assumptions. With predictive churn segments rooted in data, our campaigns are no longer based on blind assumptions. Now, our anti-churn campaigns are something that we can do in a repeatable and scalable way."

  • "Localytics saves me time and makes it a lot easier to communicate test results. It provides actual insight. Localytics makes my life easier."

  • "The wealth of user data we haveis so vast, it can be hard to findthe little golden nuggets of infoyou might not think to proactivelyseek out. By leveraging predictiveanalytics, we’ve been able toserendipitously drive theseinsights at a scale that we canuse to automate our marketingcommunications."

  • “In the past year, we’ve seen over 50% of our reservations come through the app, and it’s really shown the importance of mobile for us. We use Localytics to understand and influence every stage of our mobile user journey, starting right from the download."