29 Upland Localytics Testimonials

“As an independent developer, Localytics is a necessity. With Localytics, I’ve been able to identify and implement optimizations that have increased user engagement, revenue, and lifetime value.”

"With Localytics, we are able to track uninstalls as an important complement to our efforts to better understand, and ultimately prevent, user churn."

"Localytics is spectacular at capturing behavioral data because it is lightweight and easy to code into your app. Sending in-app messaging campaigns that target people based on their in-app behavior and profile information helps us drive mobile revenue."

“Acquisition, app usage, and marketing are all part of one customer journey. Localytics was the only solution that captured all this data inone place, and gave us the marketing tools to make an impact at every stage.”

"With a rapidly scaling business and user base, we urgently needed to improve the efficiency of our data processing and analysis, and to future-proof our data infrastructure for continued growth. Localytics Direct Access allowed us to scrap a large bulk of the high-cost ETL process we were managing, enabling us to reallocate our time and resources. We’re now able to focus on analyzing the data and communicating the insights, rather than maintaining a snowballing data lake. This lets us do more of what we’re best at: personalizing content for our users."

“Localytics has been able to scale without sampling our data or sacrificing granularity. The ability to filter event reports by any attribute enables us to get at insights that help us fine tune the user experience with each app release.”

"Localytics is an invaluable tool for our marketing, engineering, and product teams. We use Localytics dashboards during our company meetings and we can track product flows and get to a level of granularity that our previous analytics solution didn’t provide."

"Localytics is an outstanding partner to collaborate with on joint sales and co-marketing opportunities. We refer business both way to maximize the value our customers get from both platforms."

"Localytics Marketing pays for itself. Customized in-app messages are huge for promoting sales on back issues, free trials on subscriptions, and driving users to free advertiser-sponsored content."

"We’re excited to use Localytics’ predictive analytics and predictive marketing capabilities, because we want to be one of the most innovative players in the mobile ecosystem."

"Before, we assumed things about why users churn, and based our targeting on those assumptions. With predictive churn segments rooted in data, our campaigns are no longer based on blind assumptions. Now, our anti-churn campaigns are something that we can do in a repeatable and scalable way."

"The wealth of user data we haveis so vast, it can be hard to findthe little golden nuggets of infoyou might not think to proactivelyseek out. By leveraging predictiveanalytics, we’ve been able toserendipitously drive theseinsights at a scale that we canuse to automate our marketingcommunications."

"Localytics real-time insights enabled us to make changes quickly and improve on our KPIs. We’ve been expanding our user base and improving session length with each new release."

“Localytics stood out fromthe pack because we couldeasily track all of our appdata and create any reportwe wanted. The ability foranyone on our team tocreate new funnels andsegments from any eventin the app, right in thedashboard, made a realdifference for us.”

"Localytics gives us the ability to address app design and navigation challenges with more than just intuition. With Localytics, we not only have the tools to track the way our community uses our app, but we can use that data to make the shooting, editing, and sharing experience even better."