29 Upland Localytics Testimonials

“In the past year, we’ve seen over 50% of our reservations come through the app, and it’s really shown the importance of mobile for us. We use Localytics to understand and influence every stage of our mobile user journey, starting right from the download."

“Localytics stood out fromthe pack because we couldeasily track all of our appdata and create any reportwe wanted. The ability foranyone on our team tocreate new funnels andsegments from any eventin the app, right in thedashboard, made a realdifference for us.”

"Predictions has helped us understand the most and least engaging interactions so that we recognize key user churn moments and learn about engagement levels to keep people active. It has also helped us understand the right time to target users and when to drive them towards specific actions."

“Localytics takes the guess work out of our app strategy. With every interface update, it’s easy to understand what’s working and what isn’t. The insights we get from Localytics are helping us make an app that kids love and parents trust.”

"With a rapidly scaling business and user base, we urgently needed to improve the efficiency of our data processing and analysis, and to future-proof our data infrastructure for continued growth. Localytics Direct Access allowed us to scrap a large bulk of the high-cost ETL process we were managing, enabling us to reallocate our time and resources. We’re now able to focus on analyzing the data and communicating the insights, rather than maintaining a snowballing data lake. This lets us do more of what we’re best at: personalizing content for our users."

"Localytics is an invaluable tool for our marketing, engineering, and product teams. We use Localytics dashboards during our company meetings and we can track product flows and get to a level of granularity that our previous analytics solution didn’t provide."

"Localytics is spectacular at capturing behavioral data because it is lightweight and easy to code into your app. Sending in-app messaging campaigns that target people based on their in-app behavior and profile information helps us drive mobile revenue."

"Localytics saves me time and makes it a lot easier to communicate test results. It provides actual insight. Localytics makes my life easier."

"Localytics real-time insights enabled us to make changes quickly and improve on our KPIs. We’ve been expanding our user base and improving session length with each new release."

"Localytics gives us the ability to address app design and navigation challenges with more than just intuition. With Localytics, we not only have the tools to track the way our community uses our app, but we can use that data to make the shooting, editing, and sharing experience even better."

"One of our core values at Jana is to ‘measure it.’ When building our products, we often come across questions that have many possible solutions, and we seek out ways to test and validate our hypotheses. In this case, there were many possible times to send a re-engagement push notification, but through a simple experiment in Localytics we were able to efficiently identify the optimal solution."

"Engaging our customers through mobile is at the top of our priority list, and we consider push messaging an important component of our communications strategy. Localytics gave us the platform we needed to understand our customers at a granular level and communicate with them in a targeted way with push messaging."

“Acquisition, app usage, and marketing are all part of one customer journey. Localytics was the only solution that captured all this data inone place, and gave us the marketing tools to make an impact at every stage.”

“Localytics allowed us to quickly test and iterate on our messaging strategy. Since the messaging tools are integrated with the analytics, we were able to A/B test different creatives in each push campaign, quickly view the results, and optimize towards the most successful messages. Nothing needs to be done outside Localytics and that’s a huge time-saver for my team.”

"With Localytics, we are able to track uninstalls as an important complement to our efforts to better understand, and ultimately prevent, user churn."