"We have an extremely technical and complex product which is marketed to a demanding and informed audience, driven by bottom line. We choose not to compete on price, instead educating our customers of the value of our services, therefore it’s critical we communicate on a more considered level to that …

"Limegreentangerine won the business for our re-brand because they listened to our management, our staff, our customers and our stakeholders; and most of all they were compelling in their vision for where they saw our brand going. It’s not easy for an incumbent supplier to let go of an existing …