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"I have become a strong influencer marketing manager through working with the Mavrck strategy team on building our overall brand strategy as it relates to the space, as well as how we approach each campaign and navigate how best to communicate with influencers to get the content that we want."
“At El Pollo Loco, we aspire to be at the forefront of culture. Later enables us to partner with diverse voices across platforms to do just that; while also ensuring every dollar is working as hard as possible to drive the best results for our brand and business.”
IZEA is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive measurable return on investment.
Sideqik is your end-to-end influencer marketing platform. They help you understand what has influenced your brand in the past. They help you know in real-time what influencers are talking about your brand right now. And they help you forecast on what trends will be important in the future for your company. Sideqik combines AI-based social media intelligence with influencer marketing to provide their customers with strategic insights as well as intelligent execution.
Sprout Social Influencer Marketing is an essential part of many brands’ strategy. Yet, almost half struggle to measure the effectiveness of their influencer campaigns. Which makes it hard to secure future buy-in or make the case for continuing current influencer marketing efforts.
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