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Read 29 Lasso CRM reviews and testimonials from customers, explore 34 case studies and customer success stories, and watch 44 customer videos to see why companies chose Lasso CRM as their Real Estate CRM

Lasso is the leading provider of “cloud-based” CRM software designed exclusively for new home marketing and sales. Home builders, real estate developers, and new home agencies use Lasso CRM to radically improve lead management, convert more prospects to buyers, and sell their communities faster, easier, and more profitably. The company’s software is deployed on thousands of diverse residential developments including single family and master planned communities, urban high rise condominiums, suburban townhomes, and global destination resorts. Lasso CRM is designed for ease of use and rapid deployment to maximize each client’s ROI while reducing their technology and financial risk.

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  • 29 Testimonials View
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Customer Rating Review Score based on 3493 reference ratings
4.8/5.0 (3493)
  • Summer 2025 Top Performer Real Estate CRM Software
    Press Release Report

29Testimonials

  • "Simply put – Lasso CRM created immediate results for our online program."

    Steve Shoemaker Ideal Homes

  • "The staff and support is amazing. Every employee I’ve interacted with over the past 6 years is awesome and prompt. The CRM system works super efficiently and is intuitive. I …

    Liz Larson William Ryan Homes

  • "Lasso has made the sales process so much simpler. We’ve tried a few other systems and none of them are as user friendly and as easy for the sales team …

    Tricia Brennan Vice President
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34 Case Studies

  • Challenger Homes - Customer Case Study

    Kyle Fisk Online Marketing Consultant

  • Automating Sales Processes for More Effective Follow-up

  • New Tradition Homes - Customer Case Study

    Laura Hanson Marketing Manager
33 more case studies currently locked

44 Customer Videos

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Additional Lasso CRM Information & Resources

Read Lasso CRM Reviews, Testimonials & Customer References from 29 real Lasso CRM customers.

Browse Lasso CRM Case Studies, Customer Success Stories, & Customer References from 34 businesses that use Lasso CRM.

Watch Lasso CRM Customer Videos to learn why 44 businesses chose Lasso CRM.

FeaturedCustomers has 1,910,162+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.