“We wanted to provide new levels of financial flexibility across all our channels in the US and Canada, to help our clients more easily shop for the beauty brands and essentials they love.”
“With this quirky and vibrant campaign, the entire team involved succeeded in highlighting and questioning the behavior and consumption of all of us in relation to sustainability - illustrated in an entertaining, light and snackable way that will stay in everyone’s mind for a long time. This great result would not have been possible without the strong partnership, shared vision and commitment of all involved.”
“Overall, our team was delighted with the outcomes of the Klarna campaign – we saw a large uplift in revenue driven by Klarna, but also overall (excluding Klarna transactions). As a brand that never goes on sale, the Klarna offer was a great way for us to capture more price sensitive customers without the perception of price-slashing on our end. We had great returns in our abandon cart audiences (in email and in paid) as well as existing customers – we were really pleasantly surprised by the uptick in repeat purchase, especially as our hero product is typically a one-per customer item. Outside of the performance of the campaign itself, the Klarna team was incredibly helpful during the entire process. From collaborating on the marketing assets to giving us direct support for website changes – it was smooth end to end and we can’t wait to work together again!”
”From our perspective, Klarna is now an essential part of the Pandora sales experience. And, for growth and acquisition, it works like a charm!”
"Klarna has a great brand language, which matches with our customer. Also, it’s facilitating the whole customer journey.”
“Klarna has been a significant element increasing our conversion rate and in the last months our share of sales through Klarna continues to grow even bigger."
"Customers, particularly younger ones, were asking for a buy now, pay later option. If we didn't have it, they might have gone elsewhere. 40% of shoppers using Klarna were new to Macy's."
"The level of traffic and new customers Klarna has helped us to acquire via our affiliate partnership is particularly impressive. We value Klarna as a key partner for capturing new audiences and we're excited to see our partnership grow."
"Since Klarna has existing brand awareness and alleviates the friction of cost, the ads we ran for OUAI featuring Klarna messaging drove more traffic to OUAI’s site, converted more first time buyers, and increased OUAI’s average order value."
“The Big Love for Small Business campaign that we engaged in with Klarna over September 2021 was the first sort of campaign of its kind that not only had we ever seen but also that we had participated in. The incentive was unique and allowed us to appeal to customers in a way that was attention grabbing.”
“The sale has gone well with over 20% of transactions using Klarna.”
"Klarna is a true partner in every sense of the word - they work alongside us every day to grow our business and give our customers the best experience every time they shop.”
"We are absolutely thrilled with the results of the past month - what a power couple Klarna and Adore are together!”
“We are thrilled with the results of our partnership with Klarna—so much so that we are investing further in Klarna marketing solutions. Getting in front of their audience has been extremely valuable in driving new customer acquisition and helps us reach precisely the shoppers we most want.”
”Klarna has allowed us to increase sales by offering our customers low monthly payments for our electric bikes. With a very high AOV, converting visitors to customers can be a significant challenge but offering the option to pay [in installments] definitely makes our products more accessible. Additionally, using Klarna and 0% APR promotions has been an extremely effective marketing tool with Klarna checkouts more than doubling, from 10% to 23%.”