Klarna

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Read 42 Klarna reviews and testimonials from customers, explore 34 case studies and customer success stories, and watch customer videos to see why companies chose Klarna as their Buy Now Pay Later Software

Klarna is one of Europe’s leading payments providers and a newly-licensed bank, which wants to revolutionise the payment experience for shoppers and merchants alike. Founded in Stockholm, Sweden, in 2005, their give online consumers the option to pay now, pay later or over time offering a simple, safe and smoooth checkout experience. Klarna now works with 90,000 merchants, including ASOS, Adidas, Arcadia Group and IKEA. Klarna has 2,000 employees and is active in 14 countries. Klarna is backed by investors such as Sequoia Capital, Bestseller Group, Atomico, VISA and Permira.

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4.8/5.0 (2441)
  • Market Leader 2025 2025
    Summer 2025Market LeaderBuy Now Pay Later Software
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  • Top Rated Software 2024 2024
    2024Top Rated Software Award

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Featured Testimonials

  • “Klarna has been a significant element increasing our conversion rate and in the last months our share of sales through Klarna continues to grow even bigger."

    Jarmo LahdeHead of Ecommerce Europe

  • “We saw an immediate impact in our topline results when we started to leverage Klarna’s dynamic onsite messaging platform. With every new place that we introduce it within the customer journey, we see concrete lifts in both conversion and AOV.”

    Carlo SavinoExecutive Director

  • "The level of traffic and new customers Klarna has helped us to acquire via our affiliate partnership is particularly impressive. We value Klarna as a key partner for capturing new audiences and we're excited to see our partnership grow."

    Helen KeighleyUK Affiliate Manager
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Featured Case Studies

  • How Klarna helped Storets convert more shoppers and boost social media traffic to their site by more than 40%

    Sooyoung ChungMarketing Lead

  • H&M fashions unique In-app experience with Klarna

    Mikael StrandPay later Services Architect

  • Onewheel and Klarna Take a Smoooth Ride to a 15% Uplift in Sales

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Additional Klarna Information & Resources

Read Klarna Reviews, Testimonials & Customer References from 42 real Klarna customers.

Browse Klarna Case Studies, Customer Success Stories, & Customer References from 34 businesses that use Klarna.

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