Klarna is one of Europe’s leading payments providers and a newly-licensed bank, which wants to revolutionise the payment experience for shoppers and merchants alike. Founded in Stockholm, Sweden, in 2005, their give online consumers the option to pay now, pay later or over time offering a simple, safe and smoooth checkout experience. Klarna now works with 90,000 merchants, including ASOS, Adidas, Arcadia Group and IKEA. Klarna has 2,000 employees and is active in 14 countries. Klarna is backed by investors such as Sequoia Capital, Bestseller Group, Atomico, VISA and Permira.
“Klarna’s Pay in 4 installments option was a key contributor to our 2018 holiday success and a great new addition to our core consumer value proposition. We look forward to continuing our ecommerce partnership to further growth and deliver a payment experience as smooth as a good night’s sleep.”
“A purchase at Digital Inn should feel like a hand shake deal built on mutual trust. And making the payment should be as short and fun as the rest of the purchase journey.”
"Customers, particularly younger ones, were asking for a buy now, pay later option. If we didn't have it, they might have gone elsewhere. 40% of shoppers using Klarna were new to Macy's."
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