Klarna is one of Europe’s leading payments providers and a newly-licensed bank, which wants to revolutionise the payment experience for shoppers and merchants alike. Founded in Stockholm, Sweden, in 2005, their give online consumers the option to pay now, pay later or over time offering a simple, safe and smoooth checkout experience. Klarna now works with 90,000 merchants, including ASOS, Adidas, Arcadia Group and IKEA. Klarna has 2,000 employees and is active in 14 countries. Klarna is backed by investors such as Sequoia Capital, Bestseller Group, Atomico, VISA and Permira.
"Orders paid for with Klarna are over 100% higher in value versus orders paid by credit card or other payment methods, so we double the order size. It has put us on a competing level with enormous big-box sellers who offer instant credit."
"Expedia Group is excited to see the expansion of the Klarna partnership through creative campaigns for travelers looking to book their dream trips. We're happy that our close collaboration has helped provide flexible, seamless experiences for the Klarna travel shopper."
"Since Klarna has existing brand awareness and alleviates the friction of cost, the ads we ran for OUAI featuring Klarna messaging drove more traffic to OUAI’s site, converted more first time buyers, and increased OUAI’s average order value."
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