Klarna

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Read 42 Klarna reviews and testimonials from customers, explore 34 case studies and customer success stories, and watch customer videos to see why companies chose Klarna as their Buy Now Pay Later Software

Klarna is one of Europe’s leading payments providers and a newly-licensed bank, which wants to revolutionise the payment experience for shoppers and merchants alike. Founded in Stockholm, Sweden, in 2005, their give online consumers the option to pay now, pay later or over time offering a simple, safe and smoooth checkout experience. Klarna now works with 90,000 merchants, including ASOS, Adidas, Arcadia Group and IKEA. Klarna has 2,000 employees and is active in 14 countries. Klarna is backed by investors such as Sequoia Capital, Bestseller Group, Atomico, VISA and Permira.

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Customer Rating Review Scorebased on 2243 reference ratings
4.8/5.0 (2243)
  • Market Leader 2025 2025
    Summer 2025Market LeaderBuy Now Pay Later Software
  • Top Rated Software 2024 2024
    2024Top Rated Software Award

Featured Testimonials

  • “Klarna has provided an important payment option for our customers at checkout and for our marketing efforts to continue to grow sales in the expanding pre-owned market.”

  • “The uplift we’ve seen from Klarna is incredible. They allow shoppers to feel in control of their purchasing, without paying the full price up front. Smashing this barrier has undoubtedly helped to boost our buyers’ confidence, leading to greater sales.”

  • “We are thrilled with the results of our partnership with Klarna—so much so that we are investing further in Klarna marketing solutions. Getting in front of their audience has been extremely valuable in driving new customer acquisition and helps us reach precisely the shoppers we most want.”

Featured Case Studies

  • Elevating the shopping experience for a digital generation

  • How Interest-Free Installments Helped Lily Jade Stay Ahead of the Competition

  • How Glow Dreaming partnered with Klarna to increase AOV and order numbers

Additional Klarna Information & Resources

Read Klarna Reviews, Testimonials & Customer References from 42 real Klarna customers.

Browse Klarna Case Studies, Customer Success Stories, & Customer References from 34 businesses that use Klarna.