SocialCode enables smarter, more profitable brands. Their media and analytics capabilities empower marketers to understand, manage and reach their audiences across social, mobile and video platforms. SocialCode Solutions™ delivers the best return on advertising investment by using data, software, and professional services to drive measurable business results. SocialCode Data™ services harness the power of large digital consumer data sets, enabling marketers to maximize media investment through smarter analysis and targeting. SocialCode Intelligence™ is software that fuses data from CRM and digital media platforms, unlocking customer insights that enable brands to perform better.
SocialFlow increases distribution of owned and earned content by analyzing user behavior and optimizing each post based on real-time data. SocialFlow developed technology that analyzes and quantifies audience, attention, topics and engagement. The algorithm ensures that each message is delivered at the right moment—when users are online and engaging with related content. As a result, marketers gain value for each piece of content and deeper engagement across social media channels. Founded in 2009 and backed by venture capital, SocialFlow’s client roster includes half of the top 150 media companies, such as the New York Times, Time, Inc., The Associated Press, BBC, New York Media, Aljazeera and Conde Nast.
Sprout Social is a social media management tool created to help businesses grow their social media presence. The web application integrates with multiple social networks where consumers are engaging with businesses and brands. The application also offers team or individual engagement and publishing tools with in-depth analytics, brand monitoring, competitive insights and social CRM features. Sprout Social is known for its intuitive, easy-to-use web and mobile platforms.