SocialFlow increases distribution of owned and earned content by analyzing user behavior and optimizing each post based on real-time data. SocialFlow developed technology that analyzes and quantifies audience, attention, topics and engagement. The algorithm ensures that each message is delivered at the right moment—when users are online and engaging with related content. As a result, marketers gain value for each piece of content and deeper engagement across social media channels. Founded in 2009 and backed by venture capital, SocialFlow’s client roster includes half of the top 150 media companies, such as the New York Times, Time, Inc., The Associated Press, BBC, New York Media, Aljazeera and Conde Nast.