CreatorIQ is the global system of record for managing and optimizing creator-driven campaigns at scale. Powerful enough for the world’s biggest enterprises and nimble enough for the most innovative, CreatorIQ’s Enterprise Creator Cloud enables intelligent creator discovery, streamlines end-to-end workflow, ensures brand safety, and drives meaningful measurement. Airbnb, CVS, Dell, Disney, Mattel, Ralph Lauren, Salesforce, Tiffany&Co., and Unilever utilize their platform to drive real business results across their storytelling ecosystems.
Obviously is an influencer marketing platform. They build custom networks of 100s of influencers with the right target audience for brands. Working at scale, they provide clients with maximum exposure, access to 100s of pieces of on-brand content for use in marketing, and improved ROI on ad spends. The success of their unique network-building system is due to their technology, their strategic acumen, and their personal relationships with their influencers working in concert.
Traackr is a powerful influencer analytics suite that supports successful influencer marketing strategies by giving you the knowledge you need to craft smart strategies and effective plans. They help you understand your audience and focus your attention on the most important people and content on the social web. Over 140 enterprises and 40% of the top communications agencies use their people discovery engine and influencer tools to drive their marketing and communications strategies. Their customers are forward-thinking organizations and include EMC, Marketo, JP Morgan Chase, Orange, SAP, Zendesk, and more.