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Infutor is the expert in Consumer Identity Management. They are 100% focused on enabling brands to know everything they need to about consumers, to instantly make informed marketing and risk decisions. Infutor’s experience linking trusted data sources result in solutions that: Identify, verify and score inbound consumers, on-demand, with as little as a single identifier. Link customer data, update/add missing identifiers and enhanced attributes. Enable improved digital marketing performance through higher match rates and complete insights. Infutor gives brands a secure, privacy compliant foundation to improve inbound engagements and outbound marketing reach, and to minimize fraud and collections risk.
“Using Infutor to accurately identify incoming leads, we score and reprioritize the call center operations leading to as much as a 20% lift in conversion rates.”
“After evaluation of several key data elements including Social Security Number, name, current and historical address information, the client was able resolve identities for 80% of the test records.”
“By combining the firm’s patented model with Infutor’s telephone database to route callers, the agency experienced a 19% improvement in media efficiency.”
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