For homeowners trying to navigate the complicated and often confusing landscape of increasing flood risk and federal flood insurance, every step toward simplicity is critical. IDEO’s redesign of FloodHelpNY provided just that, a user-friendly, simple, one-stop shop for flood risk and insurance information.

There's a transition taking place at La Victoria Lab, from a studio undertaking typical design projects, to a platform for impact-led journeys that start at pipeline discovery, defining key performance indicators, all the way to implementation and stewardship.

We are very excited by this journey, and hope to see The Studio's human-centered design culture catch on with many other teams.

We're driving to become both a product and a mobility company.

It showed me that in order to engage our users, we needed to provide a safe and supportive community that very much mirrored the fun and exciting process of designing the platform itself. What this resulted in was an experience that inspires them to improve their quality of life by emphasizing their strengths rather than focusing on their illness.

Acoustic is raw, pure, no bells and whistles. You see someone playing and singing, it’s like looking through a window into someone’s soul.

IDEO's human-centered design approach played a critical role in getting us from the initial idea to a fully developed product and brand experience.

In the US, agriculture operations are regulated. Farmers’ practices are regulated. If they use pesticides, there are limits because these farmers understand that once a certain threshold is hit, additional pesticides will not yield more crops. But in China, pesticide use came about 30 years after the US and Europe, and because of a lack of full understanding, farmers in China incorrectly operate under the assumption that more pesticides means more crop yields. Also, with over 250 million farmers in China, it becomes immensely difficult to properly regulate everyone.

PillPack has revealed the massive potential of combining design thinking and the drug market... This simple innovation makes life easier for seniors who can be a bit forgetful and have difficulty with bottles.