Huge is a global collective of designers, technologists and strategists. It help companies become trusted parts of people’s lives by creating products, services, and brands that people love. They were the first agency to be founded on the idea that the principles of user experience should drive not just design, but business and marketing as well. They’re known for finding new ways to harmonize the things clients need with what users really want in order to create experiences that change industries.
"This project was the first to marry Google’s Angular.JS framework on the front end with the Oracle ATG multisite e-commerce platform on the back end."
“Our goal is to reward loyal users and fans, and for the app to become a natural, addictive habit just like watching the show every day.”
"The redesigned site enables women's relationship with the Zumba brand to evolve holistically, along with their level of engagement."
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