Guru

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Read 119 Guru reviews and testimonials from customers, explore 27 case studies and customer success stories, and watch 7 customer videos to see why companies chose Guru as their Sales Enablement Software

Guru (getguru.com) is a real-time knowledge management solution for sales and sales enablement teams that knows when, how, and where to deliver knowledge to you without you having to look for it. With Guru, you don’t just manage your knowledge; you create a network out of your entire company's collective intelligence for your sales team to leverage. Guru does this by unifying your joint knowledge and leveraging AI to suggest relevant information to your reps all in real-time and in every application they work in. The more you use Guru, the smarter it gets.

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  • 119 Testimonials View
  • 27 Case Studies View
  • 7 Customer Videos View
Customer Rating Review Score based on 3239 reference ratings
4.8/5.0 (3239)
  • Winter 2025 Market Leader Sales Enablement Software
  • Fall 2025 Market Leader Knowledge Management Software

Featured Testimonials

  • "Before Guru, in order to find answers to questions our guests had, we either had to look through emails or the FAQs section of our webpage, which was time consuming …

  • "While on a phone call, I can pull up technical questions in a matter of seconds. It also eases the burden on tenured employees, managers, and trainers. New employees have …

  • "With Guru, have decreased response time; bridged internal knowledge gaps; streamlined internal communications; and bolstered our external help center through the use of verification on mirrored knowledge in Guru."

Featured Case Studies

  • How Axcient maximized their sales enablement efforts by placing accurate sales knowledge …

  • Zoomer - Customer Case Study

  • Why 'No one like wiki's, but everyone likes Guru' at Sticker Mule …

Featured Customer Videos

  • Wrike - Customer Success Story (Stephanie Westbrook - Documentation and Community Manager)
  • Shopify - Customer Success Story (Marcie Murray - Director of Support)
  • How Guru has gained widespread adoption at Lever, and answers just about every question for their team, resulting in faster onboarding for new hires

Additional Guru Information & Resources

Read Guru Reviews, Testimonials & Customer References from 119 real Guru customers.

Browse Guru Case Studies, Customer Success Stories, & Customer References from 27 businesses that use Guru.

Watch Guru Customer Videos to learn why 7 businesses chose Guru.

Explore answers to frequently asked questions about Guru.