"Although we are naturally advocates of the benefits of technology, this doesn’t preclude us from being huge supporters of creative thinking and writing. What this collection of fairy tales shows is how important it is to continually reimagine the way in which we do things - we’ve been astounded by …

"This is a milestone campaign in the tale of our business transformation. Our customers and prospects found it both humorous and engaging and we’ve not only seen a rise in brand awareness and perception, evidenced in our recent surveys, but we’ve strengthened our sales pipeline with some great opportunities, too."