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Case Studies(93)

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Google Analytics Solutions Case Studies ( 2 of 93 Case Studies )
COMPANY SIZE
51-200 Employees
INDUSTRY
Internet
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COMPANY SIZE
201-500 Employees
INDUSTRY
Museums and Institutions
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Retail
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Rozetka increases direct marketing revenue by 18% using Related Products in Google Analytics
Vladyslav Chechotkin
CEO, Rozetka
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COMPANY SIZE
51-200 Employees
INDUSTRY
Market Research
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Ascribe and Google Surveys Better decisions with market research
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89 more Case Studies
COMPANY SIZE
1001-5000 Employees
INDUSTRY
Computer Software
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Google Data Studio makes reporting a breeze for Genesys
Patrick Cruz
Senior Web Engineer
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COMPANY SIZE
201-500 Employees
INDUSTRY
Marketing and Advertising
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Google Attribution 360 lets Erwin Penland see holistic marketing impact
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Melissa Edwards
Associate Media Director
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Information Technology and Services
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TransUnion reduces costs and improves conversions with Google Analytics 360
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Ken Chaplin
CMO
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COMPANY SIZE
10,000+ Employees
INDUSTRY
Restaurants
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The Google Analytics 360 Suite increases Domino’s monthly revenue by 6%
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Nick Dutch
Head of Digital
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COMPANY SIZE
501-1000 Employees
INDUSTRY
Internet
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Google Analytics 360 and BigQuery improve efficiency and insights for Skyscanner
Mark Shilton
Principal Analyst
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COMPANY SIZE
201-500 Employees
INDUSTRY
Internet
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Luxury marketplace 1stdibs reaches new heights with Google Analytics 360
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Jung Lee
Head of Analytics
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Aviation & Aerospace
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With Google Optimize 360 Transavia cuts mobile homepage bounce rate by 77%
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Vanja Mlaco
Lead CRO
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COMPANY SIZE
11-50 Employees
INDUSTRY
Information Technology and Services
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Global Test Prep Company Generates Major Prots Through PPC
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COMPANY SIZE
10,000+ Employees
INDUSTRY
Pharmaceuticals
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Novartis Implements Google Analytics Premium on a Global Scale to Improve Customer Experience
Angela Grammatas
Digital Analytics Manager, Novartis
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COMPANY SIZE
10,000+ Employees
INDUSTRY
Retail
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How Sephora used Google Analytics 360 to Measure the Offline Impact of its Online Ads in Singapore
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Adrien Eudes
Head of Data
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COMPANY SIZE
10,000+ Employees
INDUSTRY
Retail
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Mango Dresses Up Its Mobile Results with Google Optimize 360
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COMPANY SIZE
51-200 Employees
INDUSTRY
Online Media
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The Next Web finds the right message with Google Optimize 360
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Martijn Scheijbeler
Director of Marketing
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COMPANY SIZE
201-500 Employees
INDUSTRY
Internet
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Optimizely Sees Results With Funnel-Stage Remarketing
Steve Ebin
Head of Online Marketing, Optimizely
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COMPANY SIZE
201-500 Employees
INDUSTRY
Luxury Goods & Jewelry
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Luxury retailer Reebonz reaches fashion savvy shoppers with Google Analytics 360 and DoubleClick Search
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Benjamin Han
Co-Founder
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COMPANY SIZE
201-500 Employees
INDUSTRY
Retail
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Google Analytics 360 helps APMEX increase email conversion rates by 62%
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Andy Mueller
Web Analyst
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APMEX doubles new user revenue with Google Optimize 360
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Big Bang Boosts Sales by 274% With Help From Red Orbit
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COMPANY SIZE
501-1000 Employees
INDUSTRY
Media production
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AccuWeather delivers enhanced value to advertisers with DoubleClick for Publishers + Google Analytics 360
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Steve Mummey
Director of Ad Strategy & Audience Development
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AccuWeather Unlocks Cross-Channel Impact Using Measurement Protocol in Google Analytics Premium
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Steve Mummey
Director of Browser Products, AccuWeather
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COMPANY SIZE
11-50 Employees
INDUSTRY
Retail
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La Tienda - Customer Case Study
Tim Harris
CEO
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Ligne-en-ligne.com - Customer Case Study
Louis André
Ligne-en-Ligne.com
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COMPANY SIZE
201-500 Employees
INDUSTRY
Legal Services
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Google Analytics 360 empowers Avvo to make better product decisions
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Sendi Widjaja
Co-Founder and Chief Technology Officer
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COMPANY SIZE
51-200 Employees
INDUSTRY
Staffing and Recruiting
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Google Analytics 360 and DoubleClick Bid Manager boost conversions by 423%
Céline Versavaud-Collet
Global Senior Marketing Manager
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Financial Services
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Klarna tracks third-party iframe with Universal Analytics’ cookieless approach
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David Fock
Vice President Commerce
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Consumer Electronics
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TiVo Partners with E-Nor and Google Analytics to Build a Better Mobile App
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COMPANY SIZE
501-1000 Employees
INDUSTRY
Educational Institution
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Google Attribution 360 helps Open Colleges see how TV ads turn into online leads
Matt Hill
Head of Brand & Communications
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Eltsoft Gains up to 20X revenue Increase using Admob Interstitials
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Jason Byrne
Eltsoft
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COMPANY SIZE
5001-10,000 Employees
INDUSTRY
Leisure, Travel, & Tourism
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The Google Analytics 360 Suite offers AIDA Cruises insights and efficiencies at scale
Marc Schwinzer
Web Analyst
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A publisher creates data-driven content with Analytics 360 and Data Studio
Shuhei Hosono
Editor-in-chief
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COMPANY SIZE
501-1000 Employees
INDUSTRY
Higher Education
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Wharton and Google Surveys Helping Businesses Reach the Finish Line
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David Reibstein
Professor of Marketing
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COMPANY SIZE
5001-10,000 Employees
INDUSTRY
Banking
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A traditional bank goes digital with Google Data Studio
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David Vopelka
Digital Marketing Manager
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Higher Education
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Rasmussen College - Customer Case Study
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COMPANY SIZE
201-500 Employees
INDUSTRY
Internet
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On the Beach uses attribution to gain increased sales and 25% growth in ROI
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Chris Dalrymple
Head of E-Commerce, On the Beach
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COMPANY SIZE
201-500 Employees
INDUSTRY
Insurance
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After InsureandGo Implemented Google Tag Manager, Customer Insights Grew Threefold
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Foster Congrave
Digital Marketing Manager, InsureandGo
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COMPANY SIZE
5001-10,000 Employees
INDUSTRY
Marketing and Advertising
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Google Attribution 360 helps automotive brand drive marketing innovation
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Stella Voutsina
VP Global Media Operations
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COMPANY SIZE
5001-10,000 Employees
INDUSTRY
Hospitality
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Posadas - Customer Case Study
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Monica Herrero
eCommerce & Online Marketing Manager, Posadas
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COMPANY SIZE
11-50 Employees
INDUSTRY
Hospitality
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Google Analytics 360 boosts website engagement by 30%
Nadir Ali
Director of eCommerce Analytics
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COMPANY SIZE
51-200 Employees
INDUSTRY
Hospitality
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Vacation firm used number of active visitors to create a sense of urgency
Ross Twiddy
Twiddy
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COMPANY SIZE
201-500 Employees
INDUSTRY
Sports and Sporting Goods
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Wiggle looks to Google Analytics Premium for fast, accurate reporting
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Naveed Nasir
Website Content Manager, Wiggle
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COMPANY SIZE
51-200 Employees
INDUSTRY
Marketing and Advertising
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SellPoints, Inc. - Customer Case Study
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COMPANY SIZE
11-50 Employees
INDUSTRY
Marketing and Advertising
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Display leads increase 10% while cost per lead remains flat thanks to Data-Driven Attribution
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Aaron Maass
CEO, MaassMedia
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COMPANY SIZE
201-500 Employees
INDUSTRY
Building Materials
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With insights from Google Analytics, BuildDirect increases sales by 50 percent
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Dan Brodie
Vice President of Information Technology
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Hospitality
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Amari - Customer Case Study
Chetan Patel
Vice President of E-Commerce, Onyx Hospitality Group
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COMPANY SIZE
10,000+ Employees
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Magazine Luiza boosts speed by 8% and ROI performance on AdWords by 30% using
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Rafael Montalvão
Media Coordinator
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COMPANY SIZE
51-200 Employees
INDUSTRY
Sports and Sporting Goods
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Sigma Sport spins up 28% higher revenue with Google Optimize 360
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Nik Hill
Head of Digital
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COMPANY SIZE
10,000+ Employees
INDUSTRY
Hospitality
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Fairmont Hotels harness the power of Google Analytics to optimize social media marketing
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Barbara Pezzi
Director of Analytics and Search Optimization, Fairmont Raffles Hotels International
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COMPANY SIZE
5001-10,000 Employees
INDUSTRY
Wireless
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U.S. Cellular reveals the true impact of digital media on sales with Google Analytics 360
Katie Birmingham
Digital & Ecommerce Analyst
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COMPANY SIZE
51-200 Employees
INDUSTRY
Luxury Goods & Jewelry
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Watchfinder clocks 1300% ROI using precision Remarketing with Google Analytics
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Data Studio Builds Better Leads For French Modular Space Company
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COMPANY SIZE
201-500 Employees
INDUSTRY
Leisure, Travel & Tourism
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Smarter Travel Media liberates resources to tackle new high-value marketing tasks
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Brett Malone
Senior Manager of Search
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Computer Software
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Marketo Sees 10X Higher Conversion Rate Vs. Traditional Display Remarketing With Google Analytics
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Heidi Bullock
VP of demand generation
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COMPANY SIZE
51-200 Employees
INDUSTRY
Computer Games
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Certain Affinity - Customer Case Study
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Patrick Bergman
Business Development Manager
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Consumer Services
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HelloFresh delivers 10% more conversions and reduces cost per acquisition with Google Attribution
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Karl Villanueva
Head of Paid Search & Display
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Airlines/Aviation
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With optimizations and testing, Pegasus Airlines grows Flex sales by 22%
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Emre Güney
Head of Digital Growth
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COMPANY SIZE
501-1000 Employees
INDUSTRY
Insurance
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Gerber Life refines its media mix using DoubleClick Campaign Manager
Edward Gager
Senior Digital Marketing Manager
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COMPANY SIZE
11-50 Employees
INDUSTRY
Professional Training & Coaching
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Adviso and Technologia use the power of Multi-Channel Funnels to discover the true paths to conversion
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Vanessa Pilon
Technologia
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Internet
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Gilt Groupe - Customer Case Study
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Ana Kravitz
Web Analytics Senior Manager, Gilt Groupe
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Telecommunications
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Google Analytics 360 boosts campaign and content marketing performance for TalkTalk
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David Brady
Senior Digital Marketing Manager
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COMPANY SIZE
201-500 Employees
INDUSTRY
Online Media
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The Motley Fool increases order page conversion rate by 26% with Optimize 360
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Laura Cavanaugh
Data Analytics Manager
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COMPANY SIZE
201-500 Employees
INDUSTRY
Leisure, Travel & Tourism
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Rail Europe enhances page load speed by 20%, eliminates inconsistencies and saves effort
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Lothaire Ruellan
Director of Online Marketing
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COMPANY SIZE
10,000+ Employees
INDUSTRY
Government Administration
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New Brunswick increases tourism by matching audiences to activities
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Carol Alderdice
Manager Web Technology
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INDUSTRY
Retail
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Google Attribution 360 insights boost new and repeat business for ideeli
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An airline soars with Google Data Studio
Maris Rudens
Head of Digital Marketing
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INDUSTRY
Aviation & Aerospace
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Air Show Buzz - Customer Case Study
Ed Shipley
Partner, Airshow Buzz
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COMPANY SIZE
1-10 Employees
INDUSTRY
Market Research
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Echelon Insights and Google Surveys Defining the Republican Landscape
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COMPANY SIZE
201-500 Employees
INDUSTRY
Media production
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By tailoring the features of Google Analytics, LunaMetrics helps PBS increase both conversions and visits by 30%
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Amy Sample
Director, Web Analytics
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Retail
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Cross-device measurement in Universal Analytics empowers Westwing to understand the purchasing paths of customers
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Valentin Schellhaas
CMO, Westwing GmbH
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COMPANY SIZE
11-50 Employees
INDUSTRY
Internet
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Mumzworld Reaches 300% ROAS With Enhanced Ecommerce and Data Import From Google Analytics
Mona Ataya
CEO and Founder
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COMPANY SIZE
11-50 Employees
INDUSTRY
Wholesale
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WBC - Customer Case Study
Lauren Gale
E-commerce Manager
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Internet
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Airbnb improves vendor data collection to 90%, reduces tag deployment time using Google Tag Manager
Mona Gandhi
Software Engineer
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Google Optimize helps Milliyet Emlak boost click-to-call rate by 32% and cut cost per call by 56%
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Berkan Bagci
Online Marketing Manager
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COMPANY SIZE
201-500 Employees
INDUSTRY
Computer Software
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TechSmith explores Data-Driven Attribution to uncover Display impact and opportunities
Nicole Remington
Search Marketing Manager, TechSmith Corporation
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COMPANY SIZE
1-10 Employees
INDUSTRY
Luxury Goods & Jewelry
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Brian Gavin Diamonds Sees 60% Increase in Customer Checkout With Google Enhanced Ecommerce
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COMPANY SIZE
51-200 Employees
INDUSTRY
Internet
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TopTarif increases conversions by 130% with Google Analytics and remarketing
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Niels Goebel
Head of Online Marketing, TopTarif Internet GmbH
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COMPANY SIZE
5001-10,000 Employees
INDUSTRY
Hospitality
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Swissotel - Customer Case Study
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Barbara Pezzi
Director of Analytics & Search Optimization, Fairmont Raffles Hotels International
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COMPANY SIZE
10,000+ Employees
INDUSTRY
Automotive and Industrial Automation
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Nissan Motor Company gains deep insights into users’ product preferences with Google Analytics e-commerce
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COMPANY SIZE
201-500 Employees
INDUSTRY
Consumer Goods
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Ariat uses data to improve customer experience and drive results
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Holly Dresden
Director
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COMPANY SIZE
11-50 Employees
INDUSTRY
Information Technology and Services
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Google Analytics helps TV App Agency efficiently produce high-quality data for their connected TV clients
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Education Management
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Attracting Diverse, Top Talent with Google Analytics and Remarketing Lists for Search Ads
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Stacey Jaffe
Managing Director of Social Media
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COMPANY SIZE
5001-10,000 Employees
INDUSTRY
Political Organization
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Obama for America uses Google Analytics to democratize rapid, data-driven decision making
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Nate Lubin
Director of Digital Marketing, Obama for America
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Consumer Electronics
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Google Tag Manager 360 offers GoPro more control and marketing flexibility
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Lee Topar
Director of Online Marketing
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COMPANY SIZE
5001-10,000 Employees
INDUSTRY
Nonprofit Organization Management
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Cancer.org Donations Rise 5.4% With Help From Google Analytics
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Ashleigh Bunn
Director of Digital Analytics
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COMPANY SIZE
10,000+ Employees
INDUSTRY
Electrical/Electronic Manufacturing
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Panasonic improves return on advertising spend by 30% with Google Analytics 360
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COMPANY SIZE
51-200 Employees
INDUSTRY
Electrical/Electronic Manufacturing
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Global Tech LED Brings Back Its Best Customers Using Remarketing With Google Analytics
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John Burns
Director of Marketing, Global Tech LED
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COMPANY SIZE
11-50 Employees
INDUSTRY
Retail
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Google Analytics Intelligence Alerts help Shoes of Prey capture valuable traffic and gain conversions
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Michael Fox
Co-Founder, Shoes of Prey
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COMPANY SIZE
5001-10,000 Employees
INDUSTRY
Internet
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MercadoLibre delivers audience precision in Programmatic Guaranteed Deals
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Internet
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Data Driven Attribution unlocks additional conversions by finetuning generic paid search spend
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Mike Osborn
Senior Vice President Global Marketing, HomeAway
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COMPANY SIZE
10,000+ Employees
INDUSTRY
Computer Hardware
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Google Attribution 360 uncovers new opportunities to drive success and sales
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Lewis Broadnax
Executive Director Web Sales & Marketing
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COMPANY SIZE
1001-5000 Employees
INDUSTRY
Retail
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Fashion retailer Dafiti enjoys new operational efficiencies and a 25% boost in site speed
Anderson Kenji Mise
Marketing Intelligence Manager
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Case Studies, Success Stories, Customer Stories & Customer References of individual Google Analytics Solutions customers - their use cases, successful stories, approaches, and customer success results of using the software or service. Read these Case Studies, Success Stories, Customer Stories & Customer References to decide if Google Analytics Solutions is the right business software or service for your company.

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