"The stories were integral to unpacking some of the complex financial decisions individuals need to make. So these were used to build learner empathy with customer needs—to highlight that not everyone feels confident managing their money, and how Fidelity can help guide these customers."
"What happens with many adaptive tools is you can stretch it out and zoom in to see it, but it's not as meaningful. Gomo’s responsive panels ensure that as you move to a different device, the content is still preserved, it’s still dynamic, and the message is uncompromised."












