This is the third org in which I've launched Gaggle. It's also one of the first tools I turn on for a sales team. Every rep I've worked with has loved that someone else finds the content, rights the headline, and makes it available for them to post *from their account* (not just re-sharing what the Org posted). Also, and this is a HUGE win: If you sync your LinkedIn admin account to Gaggle it 'auto posts' back to Gaggle what the main corp LinkedIn posted, so no duplicate work (loading in LinkedIn and Gaggle)
GaggleAMP excels at many aspects of employee advocacy but their back-end measurements and tracking are superior to any other product in the market. The ability for myself as the solution manager in the company to run the tool easily is important but the ability to share the impact on our business with my executive team is what sets GaggleAMP apart. The easy to share analytics of results saves me time I don't have to spend in preparation for the execs which are the key group for measuring a tool's impact on the business.
GaggleAMP is such an easy way to increase your social media exposure. It gives you a solution for the most common reasons people don't engage on social: I don't have time or I don't know what to say. Marketing can create content and vary it by department/team, and then all they have to do is click a few times so they can share. It's awesome to include points so there's some fun and games involved. At Motivosity use the points in GaggleAMP to promote additional engagement and we come up with a cool incentive for those on the leaderboard. I've spent time with multiple employees at GaggleAMP and they are really great people. Kind, fun, and passionate about what they're doing.
"I was really resentful of the fact that [my employer was] asking me as an employee to engage with clients on the market on social media. Once I realized what an opportunity it was for me to brand myself, my company, and my expertise in the industry while sharing a little more of my passion and my ideas, then I really embraced it. It’s such a great opportunity to put yourself out there, differentiate yourself and show the value you bring."
"This software makes it simple to share company news and promotions internally for amplification across many social media accounts for our Sales teams. We've been pleased with our engagement, reach, and tracking metrics from this software."
“What was really key was the impressions and engagements we were able to achieve month over month by leveraging the networks of our people."
“I had used GaggleAMP at another organization and it was really helpful for social media amplification, putting the brand message in front of the right people at the right time."
“We needed something easy for people to use to help gain confidence in what they were sharing on social. GaggleAMP was perfect for us as it had all the features we needed, and even some we didn’t know we were missing. The one-click activities made it easy for employees to engage and share while building their confidence."
“GaggleAMP made it easy for me to share with my teammates the conversations they should be participating in and people they needed to follow and interact with. This helped take our brand awareness to the next level with a byproduct of supporting our sales enablement efforts, increasing conversions, and generating new leads, all residual benefits to our brand awareness goals."
“What good is it if we’re posting content and our employees won’t engage with it? Or worse, they’re not even aware of it."
"I love how easy this product is to use and how much marketing budget we've been able to save through social amplification and employee advocacy."
"Our Customer Implementation Manager has been brilliant. He's been so helpful throughout our first quarter of using GaggleAMP, and he made it really easy to set up and use the platform. Thanks, Dean!"
"[GaggleAMP] helps our employees easily share the right content on their social channels to provide value to their followers, and it also increases the reach of our company messages."
“What good is it if we’re posting content and our employees won’t engage with it? Or worse, they’re not even aware of it."
“For the most part, I think employees want to talk about their company on social media but are hesitant because they don't know how to go about it. Formalizing a program helps provide them with resources and guidance that will make them feel comfortable with speaking about their employer online."