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"Now I can understand the true value of my marketing programs and accurately quantify Marketing's contribution to revenue."
"Full Circle Insights provides a complete view of our marketing metrics within Salesforce – enabling us to make strategic decisions where to invest our resources by showing us how each marketing campaign contributes to revenue."
BrightFunnel is the pioneer in revenue attribution and forecasting for B2B marketers. Through multi-touch attribution and intelligent forecasting, CMOs and their teams can finally get the complete picture of Marketing’s impact on revenue.
Allocadia, help marketers run marketing so they can do more marketing, by providing them with planning, budgeting and performance software to optimize marketing investments and drive real business results. The recognized leader in Marketing Performance Management (MPM), Allocadia serves more than 150 customers and thousands of users, and manages billions of marketing dollars. Allocadia customers include Juniper Networks, VMware, Arc’teryx, and Charles Schwab, and Partner with market leaders including IBM, Oracle, Workfront and Marketo.
Bizible was founded in 2011 by former Microsoft / Bing advertising veterans Aaron Bird and Peter Thompson. Bizible patent-pending marketing analytics technology allows companies to accurately track offline revenue back to the exact online marketing source so Bizible can easily measure and optimize marketing by return on investment.
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