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"We implemented Full Circle and after only a few months of collecting data were able to see massive benefits. We now easily get accurate campaign attribution data and are able to look deep into the performance of our funnel and see how quickly leads and deals are progressing through each stage."
"Full Circle Insights is a powerful tool that allows us to report on the key funnel metrics that drive our marketing strategy. With Full Circle Response Management, we are able to create demand waterfall reports that can be sliced and diced by any field. And with attribution reporting, we understand which campaigns are most influential to pipeline and which programs are driving the greatest ROI. Full Circle Insights tells us what is working and what isn’t, and best of all it’s seamlessly integrated with the Salesforce products we use everyday."
BrightFunnel is the pioneer in revenue attribution and forecasting for B2B marketers. Through multi-touch attribution and intelligent forecasting, CMOs and their teams can finally get the complete picture of Marketing’s impact on revenue.
Allocadia, help marketers run marketing so they can do more marketing, by providing them with planning, budgeting and performance software to optimize marketing investments and drive real business results. The recognized leader in Marketing Performance Management (MPM), Allocadia serves more than 150 customers and thousands of users, and manages billions of marketing dollars. Allocadia customers include Juniper Networks, VMware, Arc’teryx, and Charles Schwab, and Partner with market leaders including IBM, Oracle, Workfront and Marketo.
Bizible was founded in 2011 by former Microsoft / Bing advertising veterans Aaron Bird and Peter Thompson. Bizible patent-pending marketing analytics technology allows companies to accurately track offline revenue back to the exact online marketing source so Bizible can easily measure and optimize marketing by return on investment.
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