"Fospha is awesome - just in time saved Fospha pays for itself, and all of the opportunities we've found are upside."
It’s always great to connect with senior D2C leaders in growth roles. Our conversation sparked an idea for us to test Meta’s Advantage, plus in our EU market where smaller budget have meant we struggled to have it “always on."
"A big goal for us was to diversify our channel mix to de-risk the business. Fospha’s data really helped us to do this by comparing efficiency across channels to find opportunities to scale channels with a smaller share of wallet, which we did with Pinterest."
"Without Fospha, we had no effective way of measuring our brand spend. Now that we can see how well it's working we can invest with confidence."
"By using Fospha to guide spend, Huel grew new customer revenue by 54% in just 6 months."
"Fospha allowed us to quantify the impact of problem areas in our customer journey on conversion costs. They also allowed us to drill down to a very granular level, to find out exactly where and why these customers were dropping out."
"A company of our size is inevitably siloed, both in terms of teams and data. Fospha’s solution brings consolidated, accessible data to the heart of the organization. Fospha’s expertise and approach, working hand in hand with my team, has enabled us to take back control of our data from ‘out-of-the-box’ platforms, controlling data sets, deriving insights for internal customers. With their help we can make business decisions quicker."
"We are currently saving approximately 500 days effort per year within my team. This will only grow this year though as we branch out into more areas e.g. market and competitor data - and as we increase general use and expand our output within the department."
"Our relationship with Fospha started with helping us to solve one problem but has quickly led us to completely rethink the way in which we operate as a business. It has created a new data foundation far above our competitors that has enabled us to understand our readers at a individual level, and use new technologies like Artificial Intelligence to operationalize our data to deliver a unified customer experience. We continue to use their technology to reinvent how we engage with our readers and deliver value to our clients. On top of this, their multi-touch-attribution model enables us to be more effective in where we spend our marketing budget."
"Insightful and great to work with. Before working with Fospha we struggled to know what to do next with our marketing. Fospha insights are really powerful stuff and helped us identify significant investment opportunities. It helped us feel more confident in strategic decisions about where to invest our marketing."
"We've known TikTok is working but it's so hard to prove. This is the data I've needed to back up what I've always known."
"Fospha helps us bring all our data into one place, and easily understand how we're performing across our KPIs, so that we can make better decisions."
"Fospha's independent measurement tools have empowered our team with transparent data and the ability to link our offline sales to both our offline and online marketing. We now have the confidence to invest more in our marketing, and we are excited to see the results."