"It’s a company that has evolved over time. Computers were around back then, but I didn’t have any software, I didn’t have any programs to manage the inventory. It took me several years before getting into any type of database, any type of software."

"I love the ability to cross reference multiple custom products with images and information in a wide variety of queries."

“Within an hour of a sales order being fulfilled in Fishbowl, it shows up in Workday. We’re now syncing to the penny—and catching issues automatically if cost basis changes.”

"Just four years ago, we were inside a single-car garage. We moved from single to a three-car garage, and now we're in a massive facility. What we build isn't something you see on the road every day. We start it from the ground up where other companies just get a …

"Every car is torn down to the chassis and then fully rebuilt, so there's no nut and bolt that's left untouched. It was just a really small operation of bringing in classic Land Rovers from the UK and selling them. And that seemed to quickly grow into a big custom …

"People say, 'I've got a Ferrari," and they're like, 'Oh, a Ferrari'. But it's the same as the other Ferraris. So our truck - there aren't two alike. What we're doing is, it's a bit like if this was the conception of a child. You're saying, 'What sex do you …

"We just kept having delivery problems. Back in the day we were aiming for September 1, but we were not getting anything out the door until the middle of October."

"We had no way of keeping track of our suppliers, our vendors for various products. All the products moving around were kind of a mystery. It wasn't possible without some sort of inventory management software."

"We opened the floodgates for everyone to get invovled with Fishbowl. A lot of different people, a lot of different hands in there. And we gave people the power in their own departments to manage their own inventory and kind of broke the shop up into bits and pieces."

"The biggest part of Fishbowl, for me, is managing my promotional fleet of bindings, which we use for marketing purposes. I'm always tracking where my bindings are, how many bindings I have left. Fishbowl's a way for me to track my inventory in real-time."

"Personally, I was on the sales order side of things. But when you really dig into all the integrations and some of the modules there's just a lot of stuff that you can do. It connects with QuickBooks and it connects with Magento and it connects with all these other …

"In my job, what I'm using Fishbowl for is the shipping side of things. So I'm going into sales orders and picking and packing the orders, fulfilling the orders, and then shipping them through Fishbowl. Fishbowl's more efficient than what I've used in the past – definitely less steps and …

"On the day to day, I use multiple modules of Fishbowl pretty regularly, so the Bill of Materials, Manufacturing module and Manufacture Order module. You have accessibility between certain modules that makes our job a lot easier and more efficient. There's really no other program that would allow me to …

"For me, it's always about the product. The reason why I started this company is I had a passion about the product. In the product, the detail needs to be there — the embellishments, the features. And it all needs to make sense, from the packaging to the conception of …

"It's been an incredible journey to see a company grow from just the seedling of passion and idea and excitement, and actually see that start to translate into product and distribution and sales."