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"It’s completely automated and it’s scalable. We’re putting Experticity on the front side, and made it mandatory that [brand reps aren’t] flying there until [sales associates] are prepared."
"We've leveraged the relationship that we have with [brand advocates] and their enthusiasm to create this awesome program."
"Kitchen and BBQ Tools are a new category for us, so our retailers didn’t have the same background knowledge they would for something like a new knife. It gives the …
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