SAP Emarsys Customer Engagement is the only omnichannel marketing platform built to accelerate business outcomes.
Their software enables truly personalized, one-to-one interactions between marketers and customers across all channels — building loyalty, enriching the customer journey, and increasing revenue. Their AI-enabled marketing platform offers an intuitive, easy-to-use solution for marketers, enabling companies to scale marketing decisions and actions far beyond human capabilities.
“Like a lot of retailers, we were experiencing diminishing results year-on-year from newsletter blasts to our database. We needed to modernize our email strategy and undertake database management, segmentation, targeting, and dynamic product recommendations.”
“Emarsys gave us a more systematic and efficient way to segment and send out more one-to-one messaging. It’s a fairly easy integration, and we are actually seeing how it has created a positive return on our investment in the partnership and the cost of the tools that Emarsys has provided us.”
"In the end, we compared three other vendors to Emarsys and for me, Emarsys was very personalized compared to the others, which had a much more generic approach to loyalty."
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