Emarsys FAQs

  • Who is Emarsys best for - their role(s) within what kind of companies.

    Emarsys offers an end-to-end digital marketing platform that satisfies all the ecommerce maketing needs of mid-market to enterprise-sized companies. The platform offers something for everyone - from advanced (and predictive) reporting for decision-makers to simple content editors and templates for campaign managers.

  • How does Emarsys benefit them?

    Emarsys focuses on three main objectives:
    1. Time to value - we help you get your first campaigns out of the door within days to minimize the time it takes to earn back your investment.
    2. 1:1 personalization - we help you to engage your customers with the same degree of attention across all channels, building loyalty through a great customer experience.
    3. Measurable business outcomes - our reporting screens help you to attribute your revenue to the right channels and automatically create segments out of your contact database according to the engagement levels you specify.

  • How technical do users need to be to use Emarsys's software?

    Setting up your Emarsys account requires plugging it into your existing digital infrastructure, but we can help with that. Once you are live, most functionality in the platform can be used with no technical know-how at all. However, some of the more advanced products will require some input from your side, should you choose to buy them.

  • What makes Emarsys a leader in this space?

    Emarsys has over 20 year experience in this field as an independent provider, meaning we developed all our own features. Our unified customer profile follows your contacts through all channels and touchpoints and our predictive analytics puts AI at the heart of your decision-making.

  • Software pricing can often be complex. If it's pretty straightforward, list tiers, pricing (per year, seat, etc) and limits for Emarsys. If it's not simple, use broad estimates or ranges for typical setups.

    Our pricing depends on what you want to get out of the platform. We look carefully at your digital landscape and requirements, and prepare offers tailored to each company's business case.

  • Does Emarsys offer a trial or free download available?

    We have no free trials or downloads, sorry.

  • Does Emarsys offer any kind of training/education for their product?

    You can expect full training on the platform functionality as part of onboarding, plus regular refresher courses and webinars for every major release. In addition to this there are bespoke training available at a cost.

  • Describe the implementation process and timeline for Emarsys software.

    There is no straightforward answer here - setup depends on the maturity of your digital marketing processes up to now, the number of channels you use, and the complexity of your data, among other factors. However, time to value is one of our primary objectives so we do aim to get your first campaigns out as quickly as possible.

  • What are the Emarsys support options? List all.

    All customers have a dedicated Success Manager, and we have a range of support teams available to help with strategy, implementation and other projects. Technical support is available in most regions, but will also depend on your support package.