Dealertrack

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Read 63 Dealertrack reviews and testimonials from customers, explore 42 case studies and customer success stories, and watch 40 customer videos to see why companies chose Dealertrack as their Automotive Dealer Management Software

Dealertrack provides market leading digital solutions for automotive retail. Their unique ability to combine dealer perspectives, consumer insights, and technologist-fueled innovations has helped them create a marketing, sales, and operations platform that—together with the largest online credit application in North America—is enabling the transformation of one of the world’s most important and dynamic industries.

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Customer Rating Review Scorebased on 2368 reference ratings
4.8/5.0 (2368)
  • Market Leader 2025 2025
    Winter 2025Market LeaderAutomotive Dealer Management Software

Featured Testimonials

  • "If we don’t invest in technology, the market passes us by. It’s critical that our staff has the tools that they need to help answer client questions. That’s where the technology comes in. Dealertrack provides us a very easy to use, simple solution."

  • “I can’t say enough about eMenu for iPad. It makes my job easier, and customers love the feeling of control when the iPad is in their hands. I can change packages on the fly or pull them apart to get exactly what the customer wants. It’s easy to do and unlike a paper menu, it always looks professional.”

  • “I can track closing percentage of every service consultant I have, all the way down to how many brakes they offered on ASRs, did we attach media, and what was the closing ratio if we did."

Featured Case Studies

  • Budd Baer Auto Group needed a faster, more efficient Payroll solution that could meet their needs and reduce time loss and risk

  • Acura of Glendale Invests In Technology With Future Growth in Mind

  • Gerald automotive group finds increased productivity

Featured Customer Videos

Additional Dealertrack Information & Resources

Read Dealertrack Reviews, Testimonials & Customer References from 63 real Dealertrack customers.

Browse Dealertrack Case Studies, Customer Success Stories, & Customer References from 42 businesses that use Dealertrack.

Watch Dealertrack Customer Videos to learn why 40 businesses chose Dealertrack.