DataXu is transforming the way companies build their brands in a digital world through the industry’s only fully integrated programmatic marketing solution. The DataXu Platform offers cloud based software that leverages data and analytics to help enterprise marketers better understand and engage consumers, and optimally manage marketing investments for more efficient and effective customer acquisition strategies.
"Determining spend share across mobile, video and display to maximize incremental revenue traditionally has been more art than science. The Market Pulse tool allows us to minimize waste in the media strategy by removing the guesswork."
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