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"Using the Topic Wheel, we decided to explore the topics of conversation within the ‘Disappointed with services’ category. In this, we found that the overwhelming majority of conversation surrounds Jimmy John’s and its delivery service."
"Looking at the two months after the initial 10 days of DiGiorno’s crisis, we can see that there was still a lot of news sharing (22% of the total conversation over these two months) about their mistake."
Hootsuite is the most widely used social media management platform, trusted by more than 18 million people and employees at 80% of the Fortune 1000. Hootsuite's unparalleled expertise, customer insights at scale, and collaborative ecosystem uniquely help people and organizations to succeed with social. To learn more, visit www.hootsuite.com. To request a demo, visit www.hootsuite.com/request-demo.
Sysomos is the social intelligence engine that drives better decisions. Preferred by the most innovative brands, businesses and agencies, Sysomos social media and analytics solutions deliver the insight you need to develop new strategies, uncover opportunities and make smarter decisions.
Brandwatch is the world’s leading social intelligence company. Brandwatch Analytics and Vizia products fuel smarter decision making around the world. The Brandwatch Analytics platform gathers millions of online conversations every day and provides users with the tools to analyze them, empowering the world’s most admired brands and agencies to make insightful, data-driven business decisions. Vizia distributes visually-engaging insights to the physical places where the action happens.
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