Cornett Testimonials

“The Lane’s End brand is synonymous with decades of success. What the Farish family, and their experienced team at Lane’s End, have achieved over the past five decades is truly remarkable. Cornett takes serious pride in our achievements on this brand, always challenging the status quo of the Thoroughbred industry while continuously raising the bar. For me personally, managing the Lane’s End account is an honor. Having experienced the industry both here in Kentucky and back home in Ireland, I have a great appreciation and respect for the Lane’s End brand and its perception around the world.”

“Everything we’ve done for the brand has been social in one form or another. That’s brought a lot of organic growth, which has in turn brought organic trial. We get emails from people saying, ‘Hey, I’ve never heard of your brand, but because you do great work like this I’m going to go try it.’ Or, ‘I’m going to go buy a bottle of Eagle Rare just to keep around the house because I like what you guys stand for.’ —And that’s endless. It’s happened for seven years straight, people saying things like that. The amount of traffic we drive, for very little media spend, is phenomenal. There are months where we have more page views than brands 700 times our size. The fact that we can drive more people to our site, while supporting great causes, from an affordable campaign for a smaller brand speaks to our capability as an agency.”