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Cornett dig deep to know the soul of a brand. They love the challenge. They attack big, complex problems with determination, imagination and collaboration, always aiming to drive continued success and growth for their partners. At every turn, they do what is right by the brand. They believe that people connect with brands that stand for something. Incredible things can happen when you let truth, meaning and purpose guide your efforts. They respect the qualities and virtues that make their partners who they are. That’s what makes them who they are.
“We were challenged to have our demographic engage with our brand and inspire them to travel to Lexington, which is difficult to do in the traditional space. So we explored …
“With Team Valvoline, we’re doing something that is unique for the automotive industry. It’s a digital toolbox for DIYers—a branded content hub, ecommerce site, rewards program and educational resource. We’ve …
“One of the biggest things we notice about a lot of brands on social is that they aren’t actually social about it. We’ve grown Buffalo Trace’s Instagram follower count by …
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