“At Sunterra Resorts, the largest segment of our market is comprised of Boomer and older consumers. The COA team’s deep insights into the minds of our customers helped us improve our marketing efforts for much greater effectiveness. His training sessions also provided our sales teams with approaches that enabled them …

“Coming of Age brings to engagements significant knowledge of how to market and sell to older customers and has provided our members effective insights into how to best connect with boomers and older customers. Jim is one of the few marketing professionals I know that creates effective advertising and sales …