"After evaluating multiple tools, we chose CleverTap for its ability to automate campaigns and segment users in a very sophisticated way. CleverTap’s push notifications have been a game changer for us at Anthem. We’re able to effectively engage with users across every stage of the lifecycle and significantly boost transactions …

"Leveraging CleverTap for automating and personalizing our campaigns has been a game-changer for us. The trigger notifications we’ve sent have given us a 4x boost in conversions in comparison to the previous year."

“Looking at the web and mobile app, it’s important for us to drive action and inaction-based communication and then curate the customer journey."

"Not only did we learn more about users' favorite brands this way, we saw an increase in users luv'ing and therefore purchasing products on Luv.it."

"We run payment reminder campaigns for customers via CleverTap. As a credit enabler payment, it is of highest importance for us to increase repayments of loans. Our campaigns on sms, email and PN does the job to remind customers about the repayments."

"Identification of key customer types based on their usage and monetary transaction value has helped us get a better understanding of our users. It also helped us with targeting segments based on user segments for campaigns, helping us with better conversions."

"CleverTap has helped in driving user engagement and user retention on our self care app. For us, a digital customer generates more revenue than a user from traditional channels because of the rich experience and ability to cross sell better. CleverTap has been the backbone of driving all our campaigns."

"CleverTap has helped me engage with customers more and help increase conversion. It has been a very fruitful experience till now."

"It helped us create focussed segments on various parameters, run better campaigns. We were able to convert users into customers, then into repeat customers. I like the new UI. The latest update has decluttered many options. Support is prompt in responding. Looking forward to more developments in 2020."

“This helps me to choose the right sample size and also to estimate the duration of my experiment."

“These RFM grids help us in tackling user churn. By combining it with CleverTap’s intelligent user property segmentation, we are able to craft highly targeted marketing campaigns. We also personalize and send tailored messages to our user base."

"CleverTap’s campaign A/B testing feature helps us to send the best version of our value propositions to our customers. All I have to do is pick the size of the audience, and then the platform performs the test and determines the winner based on the CTRs. The winning message reaches …

"We chose CleverTap as it combined real-time user analytics and customer engagement under a single platform, helping us understand the user journey end-to-end. Additionally, it helps us connect with the right user with the right product offering at the right time."

“We also keep track of other engagement metrics, like what percentage of our users are posting and what percentage of users are applying to jobs on our platform."

“This can happen when users spend more time shopping in the mall and continually come back to make more purchases. Coupons play a great role in boosting footfalls and sales."