Cascade Insights Testimonials

"I work for a company that sells technology products to highly sophisticated professionals. We have grown significant in the past decade and as part of that growth we continue to expand our products into new professional personas. As part of this growth, we developed a product that could significantly improve the efficiency and process of a new persona. We have had great success with our product for the customers who purchase it, but we experienced challenges in building awareness with these new types of professionals. After much effort, we decided to engage Cascade Insights to help us understand these new personas in greater depth. The Cascade Insights team executed our statement of work flawlessly. They built a project plan and timeline and were strict to adhere to the plan. They were quick to communicate and resolve any issues that could have an impact or delay the project, they performed research which was very valuable, and they paid very close attention to what we were looking for and produced an end deliverable report that addressed exactly what we were looking for. The deliverable report enabled us to understand the new personas better and understand how those personas educate themselves on products that we sell. We built a marketing plan informed by the Cascade Insight report that has enabled us to better share our products with these new groups of professionals. Thank you Cascade Insights!"

"The Cascade team was great to work with. They were thorough in their approach to understand our needs, and were dedicated to delivering actionable insights. Sean and Scott’s understanding of the market and commitment to delivering a high quality project output in a timely manner was exactly what we were looking for in a strategic partner."