CallTrackingMetrics FAQs

  • Who is CallTrackingMetrics best for - their role(s) within what kind of companies.

    Mid-market B2B and B2C brands, plus agencies, consultancies, and performance marketers (lead resellers) serving industries relying on critical communication channels such as addiction treatment, law, healthcare, home services, multi-location franchises and enterprise-level call centers.

  • How does CallTrackingMetrics benefit them?

    CallTrackingMetrics combines conversation intelligence with robust contact center functionality to go beyond driving more informed marketing decisions and facilitate smarter customer acquisition and communication across sales, marketing, and customer service teams.

    Improve marketing campaigns with keyword-level attribution, support a remote workforce with our softphone and customizable call routing, and enhance the customer experience with our omnichannel communication tools.

  • How technical do users need to be to use CallTrackingMetrics's software?

    This is a self-service platform that scales with any level of technical proficiency. Access all of your attribution data by implementing just one line of code on your website.

    A knowledge base, user community, and included support calls, chats, and email can help with any issues that do arise with more complicated setups.

  • What makes CallTrackingMetrics a leader in this space?

    CallTrackingMetrics combines call tracking with contact center solutions to give our customers flexibility to integrate into their unique workflows. No two customers are using CTM in the same way, and that customization through a robust set of features our competitors don't offer, allows them to create more value without added cost.

  • Who are CallTrackingMetrics's biggest competitors (3-5 companies)?

    We are most often compared against Invoca and CallRail in the call tracking space, and RingCentral, 8x8, and Five9 for contact center solutions.

  • How/why is CallTrackingMetrics better than those competitors (or most others in their market)? What about CallTrackingMetrics is unique, stronger, easier, etc.?

    CallTrackingMetrics bridges the gaps in any other single platform. There's no need to put marketing, sales, and support teams in silos when everyone can use one platform with CallTrackingMetrics. Our features are more robust, and often cheaper, than Invoca and CallRail with an award winning customer service team to support those more complex features.

  • What kind of features can customers expect CallTrackingMetrics to release in the near future? And longer term?

    Expect to see the attribution side of the platform continue to get more robust, with CRM-like contact journeys and reporting. Omnichannel functionality will continue to be a focus, with continual refinement of work from home features and cross-team collaboration.

  • Which popular or common software does CallTrackingMetrics integrate with?

    Over 40 integrated solutions to provide customized approaches to marketing and contact center workflows. Key native integrations with Bizible, Facebook and Facebook Messenger, Gong, Google Analytics, Google Ads, Google Data Studio, HubSpot, Salesforce, MailChimp, Microsoft Ads, Microsoft Dynamics 365, Marketo, Shopify, Slack, Snapchat, Unbounce, WordPress, Zendesk, and Zoho. Further integration automation is available through Zapier and an open API, including webhook support and custom Lambda functions provide customers with technical support near endless potential.

  • Software pricing can often be complex. If it's pretty straightforward, list tiers, pricing (per year, seat, etc) and limits for CallTrackingMetrics. If it's not simple, use broad estimates or ranges for typical setups.

    Our subscription model allows for flexibility and ability to pay only for what you need, with usage costs based on volume of conversations and features used.

    Marketing Lite $79/month
    Marketing Pro $179/month
    Sales Engage $329/month

    Custom pricing available for enterprise plans, no annual contracts required, and discounts available for annual commitments. White-label and reseller tools available with mark-up pricing.

  • Does CallTrackingMetrics offer a trial or free download available?

    The first month of subscription fees is waived for new signups to get customers into the full platform with minimal up front investment.

  • Does CallTrackingMetrics offer any kind of training/education for their product?

    We offer weekly live office hours and recorded training offerings to get to know the platform basics and advanced techniques including API support with senior engineers. Our Launchpad training portal provides self-directed training and certification options for new users to learn and experienced users to go deeper. Our blog, knowledge base, and newsletters offer a curated way to learn more about the software and industry best-practices.

  • What are the CallTrackingMetrics support options? List all.

    We are here to support you in whatever way you prefer! Live support is included on all plans with access through email, phone, chat, and ticketing platform.

    Monday-Thursday
    7:30AM - 7:30 PM EST
    Friday
    7:30AM - 5:30 PM EST

    Premium 24/7 and dedicated support options are available at an additional cost.