We really felt the benefits of the portal right from the very beginning.

It gives us the transparency we previously lacked. Nowadays, we have absolute clarity about which measures we want to perform – or have performed already – for a specific product in a specific target group in a specific time period. We know which products were well received by the customer once the campaign is complete.

Our goal is to significantly increase the value of our brand portfolio.

Even if in the beginning we had to overcome hurdles with respect to the then-limited browser selection, we are very satisfied with our marketing platform.

Before the platform, it would take anywhere between a week and two weeks to get a simple flyer or business card completed because we were so backed up with requests. With the amount of graphic designers we have, it would now take months to create materials to support our large number of dental offices, which obviously isn’t an option. Now, with the Marketing Hub, an office manager can go on to the system and within 60 seconds get things ordered. It is literally a few clicks for customizing material and sending it to print. It has been a complete game changer, and a blessing, and we wouldn’t be able to function without it.