19 Beckon Testimonials

“Our challenge was always management-level performance reporting and bringing together the big picture in a timely way. By cleaning up the data and enforcing a taxonomy, Beckon makes reporting and visualization suddenly very accessible and powerful.”

“We spent $100,000 for every custom report we had the agency create. There were about 200 of these reports being requested from across the company. Not only was this expensive, but having our agency create reports on their own performance was like letting the fox in the henhouse.”

"The data is in. According to Forrester, Beckon boasts 12.7% higher marketing ROI (12.7% better business outcomes with the same dollar of spend), $8.5 million in benefit reaped over 3 years with us, and investing in Beckon for your marketing team delivers a 513% ROI and pays for itself in only ONE MONTH."

“I’ve been thinking a lot about what legacy I want to leave. Do I want to be that guy who outsources thinking and analysis to a third-party vendor, and it’s my job to just execute the playbook? Or do I want to build, in-house, a core competency for data-driven marketing so that my entire extended marketing team knows how to view data, ask questions and optimize? The answer is clearly the latter.”

“Having a solid source of truth for all marketing reporting has completely changed the game for us. NOW we can be data-driven. NOW we can be agile. NOW we can accelerate business growth.”

"Success in marketing analytics is about building organizational adoption. Adoption is largely a function of credibility of the underlying data and the methods applied. If your very first investment is in building a credible single-source-of-truth with data, you can significantly reduce the costs and time it takes to achieve world-class analytics."

"With Beckon, we get cutting edge technology, but so much more. The Beckon team is a true partner to us, ensuring success every step of the way."