“By connecting the coolers we are starting our journey towards digitalizing the marketplace and establishing a connected environment with our customers and shoppers. Such an environment will allow us to accelerate our speed to market and improve operational efficiency, while at the same time gaining more insightful market analytics to …

“The seamless integration of all process steps in the workflow is a prerequisite for continuous output, which we achieve regularly and reliably. The Digital Migration project is a strategic investment for future ORF programs and for Austria’s cultural memory.”