"Before Athos Commerce, we knew our search wasn’t working at its full potential—but we didn’t have the tools to fix it. We couldn’t fine-tune results, prioritize products, or even understand what shoppers were struggling to find. It created a gap between what our customers needed and what we could deliver."

“At River Island, we were pioneers of using LIAs when Google launched it. However, connecting online to offline requires additional data and extra complexity to be managed. With the Athos add-on, we can manage our local and online stock levels from one platform, with ease. We were able to remove …

"The second we plugged Athos Commerce in, everything just got so much easier. We’re constantly getting feedback that our site is now easier to manage, easier to navigate, and people are finding their products faster.”

"We can now provide our customers with a much more intuitive shopping experience. The search functionality has improved significantly, allowing users to find what they’re looking for."

"We started off with Athos search and were happy with the results we were getting. Knowing that it works and the platform being pretty intuitive made the decision to implement Athos for category merchandising and recommendations easier."

"I might buy a new lipstick if I am having a bad day. You may buy something else because you are feeling a certain way. There are signals that the consumer gives us that allow us, through personalization and AI, to understand the intent in a better way to serve …

"We’ve been enjoying using the category insights to inform our paid marketing strategy, which has been delivering fabulous results. Pulling data from Athos’ analytics is so much faster than getting it from Google Analytics."

"As a fashion brand with fantastic shops, each very unique and well designed, I was frustrated at our fixed/limited monolith front end – the website you visited didn’t represent our infamous Pink Wall shop in LA, or our flagship in Ginza or Paul’s local Albemarle in Mayfair. I wanted the …

"I’ve been really surprised how fast it took off. We were a little nervous beforehand, because we were starting from scratch with a low level of data. We thought the recommendations might be weird or inaccurate."

"When it comes to layout of category pages, we need to be customer led. Whilst it’s important that our pages look the best they can and we are able to show the key products in our collections and categories, it’s much more important for us to show the most relevant …

"Athos enables us to optimize the small things on the site that make a big difference. We use data to figure out points of friction, and smooth those out for customers. We need to use AI technologies such as Athos because we want to do as much as we can …

"We fixed about 40% disapproval in GMC and added 30% more products during the transition."

"We are delighted with the scale of what we’ve been able to achieve since integrating with Athos and their Google modules, and now it will be easier to add more product attributes to the pipeline to support our customers’ shopping discovery journey."

"Integrating Asklo into our product detail pages has been a game-changer. The seamless interaction gives customers a way to ask questions that is far quicker than email and available 24/7/365."

"We’re proud of how far we’ve come in elevating the online shopping experience. From delivering smarter, more relevant product discovery to giving our team greater control over merchandising, Athos Commerce has helped us create a more intuitive, customer-first website that we’re genuinely proud of."