"Without the ability to compare the app’s performance metrics under SKAN to regular attribution performance, the operation as a whole was shrouded in uncertainty. With SKAN providing very little indication into UA performance, we were in the dark in terms of performance expectations."
"We have been working with AppsFlyer for several years and are very pleased with the ever-expanding set of tools they provide. AppsFlyer’s anywhere-to-app experiences allow us to create seamless mobile journeys and meet our UA goals. During the project, we first launched with QR codes and noticed immediately how the coverage of users had grown."
"After a thorough review, we chose AppsFlyer because of their deep partner integrations around the world, their neutrality, their dynamic reporting dashboards and their advanced technology. AppsFlyer’s insights continue to inform and impact our growth strategy and marketing optimization."
"AppsFlyer is one of our most important daily analysis platforms."
“Before using Protect360, we’d be spending too much time and resources ineffectively trying to manually fight fraud to boost the quality of our user acquisition campaigns. Protect360 was exactly what was needed. It’s helped us save on costs while freeing up time and budget, which has paved the way for more efficiency and scale.”
“With AppsFlyer’s all-around data analysis, innovation and 24x7 professional support team, we make better decisions on our global growth strategy.”
"Key players in the industry told us we needed an attribution provider to successfully invest in acquisition. We did our homework, and AppsFlyer was far and away the best solution on the market."
"Over last 18 months, Borrete Network Technology (a subsidiary of 9-Kylins Network Technology) launched 6 mobile games in the Russian market and are thrilled with the results."
"AppsFlyer continues to be our source of truth, helping us evaluate our traffic quality and understand regional engagement trends across international markets."
"Custom Smart Banners are driving a 15% to 35% increase in installs compared to a generic banner. That’s pretty dang exciting because it shows that with a little extra work, we can significantly boost app performance from organic web traffic."
“According to our previous experience we know that the games with even fantastic production quality might not perform very well. That’s why when we first met Gold & Goblins developers we still had some doubts even with promising metrics. We understood that we needed to gain more data and ensure that this project was the future hit we were looking for.”
“As a fast-growing company with 100M+ players worldwide, we must adjust quickly to the ever-shifting marketing landscape. The Data Clean Room enables us to tackle the recent privacy changes, allowing us to measure all of our campaign performance while preserving our users’ privacy.”
"As leaders in consumer finance, FE Credit aims to provide our customers with the best app user experience. AppsFlyer’s services and tools help us increase the effectiveness of our marketing campaigns as well as give our marketers the opportunity to approach customers with more effective segmentation and ad targeting, ultimately improving the user experience."
"AppsFlyer’s real-time insights play a core role in our lean marketing and agile mobile product development, allowing us to test new variations and understand their impact on user behavior on-the-fly."
"A player such as AppsFlyer is an absolute must when you run campaigns and implement a mobile strategy."