"Today, AppsFlyer’s cost aggregation solution has made meaningful improvements in the accuracy and granularity of cost data. We can now rely on cost data down to a specific country, source, campaign & site ID, and more, which is incredibly helpful for UA optimization."
"AppsFlyer allowed us to easily differentiate between paid and organic traffic so we could understand the true impact of this burst campaign. Their dashboards clearly delineated our lift in organic downloads and conversions over time, quantifying the success of the campaign."
“Is the data reflecting on AppsFlyer correctly, is what I always ask for. AppsFlyer has not only helped us with attribution and validation, it has also contributed to budget preparation and spend optimization.”
"Although losing user level data is one of the biggest changes mobile marketers have confronted, AppsFlyer's SKAdNetwork solution made our transition into a privacy-centric reality painless."
“We saw benefits over three sections. First, [ACe] brought higher scalability compared with other re-engagement partners. It also realized lower costs per log-in for regions such as Thailand, as well as better performance on ROAS.”
"The clarity we gained thanks to AppsFlyer, helped scale our marketing efforts."
"Protect360 has been eye-opening.We chose AppsFlyer and never looked back."
“The impact was immediate. As soon as we started using Revenue Recommendations our ROI increased by 114% and our CPI dropped by 83%.”
“By decreasing our revenue ranges and getting rid of outliers, we can measure more with fewer bits. In the past, we needed all 63 values to measure a specific revenue range, now we’re using 30 to measure the entire user LTV.”
“Our collaboration with AppsFlyer is a step toward the future of privacy preserving computing. It will enable AppsFlyer’s partners and customers to gain valuable insights while maintaining a very high standard of user privacy.“
"AppsFlyer provides our team with accurate attribution data, giving us a holistic, de-duped view across our marketing activities. Our data driven decision making is made possible with AppsFlyer."
“It was really important to turn brand awareness into installs. We basically needed to let our customers know ‘Hey, what are you doing here? Just download the app!’, because they can’t print from their smartphone if they don’t have it.”
"AppsFlyer's solutions, from their anti-fraud tools through in-app events and retargeting have a substantial impact on our mobile ROI."
"Fraud is one of the biggest risks of our times."
"Thanks to AppsFlyer, we can easily track our media spend per marketing channel and determine our user quantity and quality at glance. By making smarter, faster, more informed marketing decisions, we have been able to invest 10X more in our app marketing."