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"Digital media performed better. We had the proof that the cable TV buy influenced how well the digital media was performing. Now all of a sudden, we have a great story to tell, enforcing how all media works together and the need for a strong media mix."
“Alight Analytics has been a great partner for us. Their team helps us think through our data strategically and find new and innovative ways to interact with it. As a consulting firm, we use data to drive insights to help our clients inform their strategy. Being able to access the data and connect it to tools where we can analyze it automatically has significantly reduced our time to decision and improved our ability to counsel our clients. In particular, the team has been really fantastic at building connectors to new data sources and providing us support on how to best leverage that data.”
Designwerk is world leaders in strategic brand communication. They consistently set the benchmark for excellence, through strategy, design and creative execution. They build a competitive sustainable advantage for their clients, achieved through careful and considered strategic thinking. It underpins everything they do.
Funnel is here to put an end to manual data collection. Funnel.io is a marketing analytics software for online advertisers and e-commerce companies that automatically collects data from all advertising platforms and connects it with conversion data. Hence, advertisers get a complete overview of all their advertising efforts.
At conDati they apply AI techniques to developing out-of-the-box solutions that transform massive volumes of audience, campaign and content data, across a multitude of variables, into intelligence that can be actioned and activated easily (and often) to make a significant difference toward obtaining and exceeding marketing goals.
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